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Generating More “Educated Leads” on a Small Budget

Industrial Marketing Today

To find answers to that question, I went to HubSpot’s Lead Generation Marketing Hub and I found an incredible video featuring Holly Allison , vice president of marketing at Vico Software , a successful Boston-area startup that provides construction software to engineers and contractors. Copyright © 2010 Tiecas, Inc.

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20 LinkedIn Groups Every Marketer Should Join

Hubspot

Maybe you''ll grow your marketing expertise just by taking a little time out of your day-to-day and checking out some thought-provoking posts and discussions. Marketing. 1) Digital Marketing. Created: March 3, 2008. 2) Inbound Marketers - For Marketing Professionals. Created: February 2, 2008.

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9 Successful Marketers Answer 1 Simple Question: How'd You Get Started?

Hubspot

Channel Marketing Associate, HubSpot. I majored in Marketing at Bentley University, but was jobless and discouraged post-graduation due to the 2008 market crash. I started networking and had lunch with a woman whom I had worked with on a deal and had recently left her job to join a startup. Alec Biedrzycki.

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9 Reasons Your Marketing Agency's Retainers Aren't Bigger

Hubspot

It's why I started HubSpot's agency partner program in 2008, and why I've launched an agency partner program at my new company, Databox. 1) Your Own Marketing Sucks. We've grown from two to thirty-two people and the majority of our clients have found us through our online marketing. Marketing technology is a given these days.

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Five Actionable Tips for Growing a Successful Startup Business on a Budget

Webbiquity

You can learn a great deal and avoid some potentially costly missteps by studying the experiences of modern startups, such as in the founders and entrepreneurs interview series here or the example of Tim Chen. Chen’s corporate career crashed when the NASDAQ dropped by 50% back in 2008. Chen is the founder of NerdWallet.

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30 Women Shaping B2B Tech Marketing

SnapApp

Check out their biggest challenge as B2B tech marketers, their thoughts on the b2b tech landscape, and what they're most proud of. . 30 Women Shaping B2B Tech Marketing. . Today, she’s the Content Strategy Team Lead at Drift. . N andini's LinkedIn | B2B Copywriter & Product Marketing Consultant . . Sonja Jacob.

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30 Women Shaping B2B Tech Marketing

SnapApp

Check out their biggest challenge as B2B tech marketers, their thoughts on the b2b tech landscape, and what they’re most proud of. 30 Women Shaping B2B Tech Marketing. N andini’s LinkedIn | B2B Copywriter & Product Marketing Consultant. What’s your biggest challenge as a B2B tech marketer?