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Let the Flamethrowers Throw Flames: Why sales hunters should not be prospecting

ViewPoint

This week's guest blog is co-written by Greg Alexander, Sales CEO of Sales Benchmark Index and John Kearney a Consultant with Sales Benchmark Index focusing on sales force effectiveness and inbound marketing. Alexander’s work has been profiled in The Wall Street Journal, MSNBC, Fortune Magazine, Inc.

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Optify Lets Agencies Provide Small Business with Marketing Automation, Distributed Marketing, and Sales Enablement

Customer Experience Matrix

Placing them in the larger industry perspective gives me a chance to at least drop all their names and makes it easier to decide which to profile next. Optify was founded in 2008 and launched its original product, a search engine optimization (SEO) tool, about a year later. Users can send the contact a system email or add it to a list.

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Best of 2008: Social Media Optimization, Part 5

WebMarketCentral

Take advantage of new tools to raise your own profile by commenting on existing content? Discover the answers to these questions and others here in the penultimate list of the best posts on social media marketing from the past year.

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7 Strategies for Using Content to Market Industrial Products

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website 7 Strategies for Using Content to Market Industrial Products by Achinta Mitra on May 14, 2010 in Content Marketing , Industrial Marketing & Web 2.0 , Industrial Marketing Blog I am a big fan of Content Marketing or as some people like to refer to it as Inbound Marketing.

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Creating Relevant B2B Marketing Content: Walk the Talk

Industrial Marketing Today

Understanding and building accurate profiles of different personas requires a close alignment between sales and marketing. webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing.

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Does LinkedIn Make Your Phone Ring?

B2B Marketing Traction

I was the 102,794 th person to create a LinkedIn profile on January 7, 2004. (To I made sure my profile is complete. Having a complete and accurate profile can help more people can find you. I linked my blog, my book recommendations, my Tweets, my presentations and other content to my profile. while mitigating risk.

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Hubspot Offers Small Business Marketers a Big Bundle of Features

Customer Experience Matrix

Although Hubspot positions itself as an “inbound marketing system,” it actually does more than the search engine optimization, blogging, social media interactions and related analytics needed to generate Web traffic. The one major missing inbound marketing feature is paid search management, such as Google AdWords integration.