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How to Survive the Next Google Algorithm Update

seo.co

At least, that was the latest count in 2018 when Google was still transparent about the changes. Webmasters always view Google updates with dread as all their hard work dissolved with just one snap. But what do you do when Google updates its algorithm, which can be as many times as ten per day? Ten times per year?

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Google Acquired a Team From HTC and It Surprised No One

Hubspot

The word: Google had acquired a team from mobile electronics company HTC in a $1.1 Finally, at 10:00 PM EDT, the announcement came on Google's blog: The search giant had signed an "agreement with HTC, continuing our big bet on hardware.". First, on the mobile device side, both Google and HTC stand to benefit. billion deal.

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3 Ways SEO and Rankings are Changing in 2018

Adobe Experience Cloud Blog

You already know how important landing within the first ten results of a Google search is. That’s why you’ve spent the last year trying to either climb your way through the rankings or maintain your current position. Currently, about 55% of all Google search results contain at least one video. And that’s not a huge surprise.

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Content Goblins

Kevin Indig

Chaser: Hours later, Google’s Search Liaison Danny Sullivan responded with 4,636 words. All 3 players - SEOs, publishers and Google - have a role to play in the decay of the web. Many people at CMSEO stress test Google’s systems to the max and learn a lot in the process. The common denominator between all of this?

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Introducing Angus Nelson: B2B Messaging, Positioning, and Audience Building

Golden Spiral

as an entrepreneur, this is a little side item, is learning how to position yourself, and all the weird things that go through your head when you do that. I got an opportunity to work for an association built around innovation, and being able to build messaging and positioning for a completely different demographic. What about there?

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Does your Website Make the Grade in 2020?

Hubspot

We founded HubSpot in 2006 and created Website Grader in 2008 because we believed that the inbound methodology — building meaningful, lasting relationships with prospects and customers — was not only a more effective way to grow a business, it was the right way to grow a business. The list goes on. Today, average websites score 21.6

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Don’t Cut Your Marketing Budget in a Recession, as seen on HBR

6sense

Right now, advertising agencies are struggling to stay afloat, and Google and Facebook are reporting substantially lower ad revenues as marketing spending dives with the business cycle (cyclical marketing). Take the case of a one large Russian conglomerate that we advised during and after the 2008 global financial crisis.