Remove internet
article thumbnail

Show Me the Numbers: Hard Data on Internet Use and Media Spend

Customer Experience Matrix

This showed that as of December 2008, search was still the most common Internet activity (used by 85.9% By contrast, the Pew Internet & American Life Project Survey in December 2008 found only 35% of adult online Americans had a social media profile. of total time) but only one and half hours of Internet (15.2%

Spending 120
article thumbnail

Face-to-Face Selling Is Still Effective

Kaon

Even though people are using the Internet to get through the buying cycle before reaching out to a sales person, that does not mean face-to-face meetings are unnecessary. In fact, real data proves that in-person meetings are the most important part of a customer’s buying experience. Even more than digital marketing.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Marketing influencers: our 2018 Top 30

Exo B2B

Entrepreneur, founder and CMO of IdealSpot.com , speaker, co-author of “ Call to Action “(2005), “ Waiting for Your Cat to Bark “ (2006), “ Always Be Testing “(2008) and “ Buyer Legends: The Executive Storyteller’s Guide “ (2014). She is a speaker and principal analyste for Forrester and specialises in B2B marketing.

article thumbnail

The Ultimate 2020 B2B Website Strategy Playbook

SmarkLabs

According to the market research firm, Forrester , 68% of B2B customers prefer to research independently online. The internet goes through a lot of changes very quickly. And that was in 2008. It’s currently powering 34% of the internet ! Just like you do with everything else on the internet! Do a website audit.

article thumbnail

2010 B2B Marketing Budgets and Mix Trends Research

Online Marketing Institute

Two of my recently published Forrester reports take a deeper look at marketing mix effectiveness and program spending trends. Almost half (49%) employ corporate blogging, a number much higher than the 32% who embraced this digital medium in 2008. Tim Harmon will likely publish on this data.) " in the marketing mix.

article thumbnail

Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

link] Posted by: Mike Volpe | August 27, 2008 at 12:45 AM Is anyone else bothered by the surreptitious nature of the DemandBase product? Posted by: Bob McCarthy | August 27, 2008 at 10:32 AM Laura - Thanks for your leadership in this area. Posted by: Christopher Doran | August 27, 2008 at 02:56 PM Thanks Laura.

article thumbnail

Best of 2008 (So Far) - Social Media Optimization, Part 1

WebMarketCentral

Get the answers to these questions plus learn more about the largest and the fastest-growing social bookmarking and social networking sites in this installment of some of the best SMO blog posts and articles written so far in 2008. How 30 minutes a day can result in 250 inbound links by Search Engine Marketing Exposed Anthony Kirlew , a.k.a.