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Your B2B Marketing Budget Playbook for 2021 Success [Research]

Marketing Insider Group

Neglecting customer retention to focus on lead generation. The digital marketing landscape looks totally different than it did in 2008 during the last crash. Imagine how brands could have responded to the 2008 recession with the same tools available today. Shift from lead gen to customer retention. Agility is key.

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How purposeful branding is driving millennials and social entrepreneurship

Biznology

The world has changed dramatically in the past 10 years or since the 2008 recession. Consumer product companies seem to leading this trend. This segment has recognized that the same jobs lost in the 2008 recession will never come back. A key driver for this trend is the emerging values of millennials and purposeful branding.

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How to Sell in a Recession: 3 Tips Based on Experience

Zoominfo

Your warm leads leave for “safer” industries or join the ranks of the recently laid-off. I spoke with Lou Wolf, VP of sales at ZoomInfo, to learn how he survived the recession that followed the dot-com crash of 2001 and the financial crisis of 2008. triggered the world financial crisis of 2008. Budgets are reduced or eliminated.

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What Are the Benefits of an MBA Degree in 2020?

Webbiquity

Since bottoming out in the 2008-9 financial crisis, the world economy has generated significant growth. They should be able to analyze and understand the financial and economic environment and build strategies accordingly. Guest post by Mathew Jade. Businesses that have focused on innovation and branding have done particularly well.

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How Buyer Behavior Will Change Amid COVID-19

Tony Zambito

In the last 100 years, the Great Depression, War World II, 9/11, and the 2008-2009 Financial Crisis come to mind. Businesses will need to figure out how to protect workers in manufacturing, logistics, and office environments. as a major source of leads will have to figure out a new avenue. will be cast aside.

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B2B Marketing Evolution: Strategies for the Modern Market

B2B Digital Marketer

An overview of what modern marketing entails, highlighting the evolving dynamics in the marketing landscape since the pivotal year of 2008 with the advent of smartphones, ubiquitous internet, and social media. Design environments and choice architectures that nudge people towards beneficial behaviors.

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International Women’s Day 2021: Choose to Challenge

InsightSquared

In an effort to continue to facilitate an inclusive environment, InsightSquared is using International Women’s Day to celebrate women in tech by opening up the floor to highlight some of the leaders at our company to find out what choosing to challenge means to them. Amy Noack – Field Enablement Director.