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ClickInsights: What ROI metric should B2B marketers use in this digital marketing era?

Ambal's Amusings

Ardath’s book, eMarketing Strategies for the Complex Sale is now shipping! is a former psychologist and journalist who has been working in online content marketing for the last 10 years helping professionals use e-newsletters and blogs to grow business. But I have a secret: I get a kick out of traffic stats. Seamus Walsh.

ROI 100
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42 Digital Marketing Trends You Can’t Ignore in 2020

Single Grain

You can rent these R2-D2-like robots for $7 an hour – which is less expensive than a human security guard's wage: Just a couple years ago, Gartner analysts predicted that by 2020, AI technologies would be pervasive in almost every new software product and service – a prediction that Harvard Business Review seconded earlier in 2019.