Part 1: Audit Your B2B CRM for a New Lead on Sales
Launch Marketing
SEPTEMBER 2, 2020
CRMs are no longer just a list of contacts but instead have become an essential business tool to improve process, strategy, analytics and lead strength. Without your leads, prospects and customers, you are left with only a product and a plan. Only 56% of B2B organizations verify leads before they’re passed to sales.
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