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How Relevant Marketing Content Helps B2B Branding

Industrial Marketing Today

Most CEOs of manufacturing, engineering and technical companies do not believe in the value of brand building and consider it the domain of consumer marketing (B2C). Branding is an expense item like the rest of marketing. Copyright © 2010 Tiecas, Inc. All Rights Reserved. of Tiecas, Inc. Resources

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Do-it-Yourself Search Engine Optimization (SEO) for Your WordPress.

Industrial Marketing Today

The HTML code looks like this: How to Use a B2B Blog to Win Customers and Influence Prospects | Industrial Marketing Today Notice how I have customized my title tag to bring the keywords to the beginning of the title tag instead of the default page title that makes more sense to human readers. Copyright © 2010 Tiecas, Inc. Resources

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9 SEO Techniques to Dominate the Most Popular Methods of Content Discovery

Hubspot

These] top 7 listings in branded/navigational searches have an increasing tendency to be from the same domain(s).". In earlier days ( circa 2008 ) the vast majority of searches were informational, which led to the meteoric rise of content marketing a couple of short years later. Create a domain or brand that uses it.

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The Ultimate Glossary: 44 Email Marketing Terms Marketers Must Know

Hubspot

Email marketing is a central part of your inbound marketing strategy, but it can be an intimidating tactic to tackle if you're a newbie. Heck, even seasoned email marketers are continually learning new terms (we learned some new ones for this post!) Copyright © 2008 Constant Contact, Inc. All rights reserved.

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Is Netflix a SaaS? 25 Examples of SaaS Companies that Are Rocking It

Single Grain

History: Google Apps for Your Domain was launched on August 28, 2006, but was rebranded as G Suite on September 29, 2016. Overview: HubSpot offers software products for sales, inbound marketing and customer service. HubSpot is a B2B marketing tool for businesses of all sizes. B2B or B2C?: billion USD as of 2019.