How to Write Well: 10 Timeless Rules From Legendary Ad Exec David Ogilvy
Hubspot
OCTOBER 17, 2017
How to write informally: Unless you're writing a legal document, feel free to relax your tone. The author’s personal satisfaction is irrelevant. How to simplify a concept: The Big Short , an Oscar-winning film about the 2008 housing collapse, was almost never made because the subject matter was too technical for a lay audience.
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