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Optify Lets Agencies Provide Small Business with Marketing Automation, Distributed Marketing, and Sales Enablement

Customer Experience Matrix

Optify was founded in 2008 and launched its original product, a search engine optimization (SEO) tool, about a year later. Its primary clients were then, and still remain, digital marketing agencies. What Optify does offer inbound marketers is extensive support for search engine optimization.

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Do-it-Yourself Search Engine Optimization (SEO) for Your WordPress.

Industrial Marketing Today

Search engines use it to display it in search results and their algorithms use it to determine what your blog post or page is about. webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing.

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3 Mobile Trends Every Marketer Must Know, and Other Marketing Stories of the Week

Hubspot

So we thought it would be interesting to hear what they had to say in terms of which inbound marketing stories most interested them this week. Next, we have Steve Haase , an ecommerce inbound marketing consultant with HubSpot, who helps new customers gain some serious marketing superpowers. billion in 2016.

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A Global Marketing Tradition: New Year's Eve Ball Stats

Hubspot

The previous four years had fireworks displays to bring in the New Year, also in Times Square. The current ball, on duty since 2008, measures 12 feet tall, is embellished with 2,668 Waterford crystals, and has 32,256 LEDs to light its downward way. Free Download: Facebook Marketing Case Studies. Too flashy for you?

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Hillary Clinton Is Borrowing Marketing Tactics From Taylor Swift (And It's Working)

Hubspot

In her 2008 presidential campaign, despite some raw displays of emotion, she often came across as overly programmed.". In part by reviving authenticity in her brand. "In In politics, authenticity can be a powerful trait, and it is one that sometimes has escaped Clinton," the article reads. "In

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Why the Blog Post Is the New Ad Unit

Hubspot

Then -- somewhere around 2008 -- blogging took a back seat to social media, and all anyone could talk about was platforms like Twitter, Facebook, Foursquare and, yes, even MySpace. Just how effectively can a display ad do all that -- and everything else we talked about above? The Blog Post as the New Ad Unit. Content is long-lasting.

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The Ultimate Glossary: 120 Social Media Marketing Terms Explained

Hubspot

Thus, while we're all learning about social media and inbound marketing as well as teaching others about it, having a resource that quickly and clearly explains all of the basic terms and applications is critically important. Social Media Marketing Dictionary: 120 Terms to Know. Trend - A trend is seen on every social network.