Hubspot

OCTOBER 17, 2018

Do a full audit that determines your best sources of leads, traffic, and page views. Plan experiments to test your hypotheses. Come up with two, three, four, or twelve ways of testing your theories, and how you can reach your goals. Think about it -- have you ever A/B tested a subject line in an email? Experiment Plan.

Resources 96

Resources Lead Ranking Marketing Automation Services Lead Scoring 96

Webbiquity

MARCH 28, 2012

Any website element can be creatively designed and optimized, from navigation menus and forms to landing pages and 404 error pages. Imaginative 404 Error Pages. 33 More Entertaining 404 Error Pages by Mashable. 35 Creative 404 Error Pages by Web Design Ledger. What’s this post about?

Design 100

Design Marketing Websites Tips Landing Pages 100

Single Grain

DECEMBER 6, 2019

of digital display ads in the U.S. Those long-form sales pages and emails of yesteryear are fading fast because they’re simply too difficult to read on small mobile screens. Because people find video content more compelling, so Google pushes pages that include videos higher in the rankings. will be programmatic by 2020.

Marketing AI 145

Marketing AI Paid Content Trends Enterprise Management 145