The Effective Marketer
JANUARY 11, 2010
This question on a recent LinkedIn discussion thread for the Technology Marketing Community reminded me of when, a couple years ago, I delivered a presentation at the 2008 MarketingSherpa Email Marketing Summit. Vendors that score very closely may have some clear differentiators that are not easily measurable.
Buzz Marketing for Technology
JUNE 27, 2008
the differentiation of the support required for the mechanised work that produces widgets from work that requires support to share and create knowledge. This entry ( permalink ) was posted on Friday, February 1, 2008, at 06:13 by Brett. April 2008. March 2008. February 2008. January 2008. Post a Comment.
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The Effective Marketer
MAY 10, 2010
In 2008, revenues were up to $16.6 You can follow any responses to this entry through the RSS 2.0 Brand mascots are best for highly competitive market arenas where it is hard to differentiate players. The first Aflac duck debuted in 2000. The company reported $9.7 You can leave a response , or trackback from your own site.
Anything Goes Marketing
MARCH 8, 2009
Blogger: Blogging is the Differentiator Some people may have written off blogging and I admit that I have a love/hate relationship with it but in 2009 I’m definitely seeing it as even more important social media tool. Back on December 21, 2008, I wrote the post “ 10 Tips for Using Twitter And Email Marketing for B2B ”.
Industrial Marketing Today
JANUARY 26, 2010
Developing your unique value proposition is also a good way to differentiate your company from the competition. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post. Clear calls to action: Don’t slap your toll free number on your website and expect your visitors to call you.
Industrial Marketing Today
MAY 3, 2010
Most marketers aren’t inventors or innovators, they are duplicators who know how to put a new spin on something and differentiate themselves. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post. Borrowing” ideas is not stealing something from someone else. All Rights Reserved.
Industrial Marketing Today
JULY 9, 2010
Learn to differentiate between metrics and key performance indicators (KPI). Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post. Here are the key takeaways from the webinar: Don’t confuse marketing activity with results. Copyright © 2010 Tiecas, Inc. All Rights Reserved.
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