Remove 2008 Remove Design Remove Generation Remove SEM
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Best of 2008: SEM Landing Pages

WebMarketCentral

Once you've optimized the list of keywords in your search engine marketing campaign, tweaked the bids and crafted stellar ad text to bring visitors to your site, landing page design is critical to converting those visitors into sales or leads. Here are a few of the best posts about SEM landing page design from last year.

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Best of 2008: Strategy and Branding, Part 2

WebMarketCentral

Resources for starting a new business, ideas for naming that business, mistakes to avoid, lead generation strategies to embrace, how to apply some of Warren Buffet's wisdom to online marketing efforts.find all of that and more here in this final collection of the best posts on strategy and branding from the past year. What's in A Name?

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Best of 2008: Social Media Optimization, Part 5

WebMarketCentral

Facebook Steps Up SEO for Brand Pages with Millions of New Indexable Links by Inside Facebook Justin Smith shows how Facebook's indexing changes, designed to make it easier for potential friends to find each other, will also benefit corporate SEO efforts—at least for companies that can attract lots of fans on Facebook.

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Best of 2008: Blogging for Business, Part 3

WebMarketCentral

How can generate more targeted traffic to your blog? Blog Project: 30 Traffic Generation Tips by Daily Blog Tips Daniel Scocco invited 30 bloggers to provide a key traffic-building tip and posts the list here, including recommendations from Sridhar Katakam : " Keep track of blogs and leave comments on them.

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Best of 2008: SEO Guidance, Part 5

WebMarketCentral

How can you generate more clicks even when your site isn't in one of the top three spots in search results? StumbleUpon and Digg) is "spiky" and doesn't convert well, but supports SEO through the links generated. What common mistakes should you avoid when optimizing a site for search? Social traffic (e.g.

SEO 20
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High-Performance Email Marketing for Attracting and Engaging.

Industrial Marketing Today

Are you interested in lead generation, lead nurturing and/or building authority and brand awareness? Case study #1: B2B lead generation through better segmenting and more focused email content Business challenge: FreightCenter wanted to change its customer mix of 70/30 (B2C/B2B) to a more B2B-centric mix.

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Best of 2008: Interactive PR, Part 2

WebMarketCentral

Loren Baker contends that the best way to generate links is to think beyond the one-off pitch and build relationships with key bloggers in your industry. In Newt's words, "if your PR strategy is driven with a customer focus that is backed up by a rich set of customer-centric content, you will generate news."

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