article thumbnail

How Buyer Behavior Will Change Amid COVID-19

Tony Zambito

In the last 100 years, the Great Depression, War World II, 9/11, and the 2008-2009 Financial Crisis come to mind. In the past few weeks, we have engaged in an informal polling of business leaders on the impact of COVID-19. Demos, Conferences, Conventions On Hold. To think that buyers will just go back to “normal” is unrealistic.

article thumbnail

How to Use Video Content to Generate Leads and Drive Sales

Contently

Clips helped drive sales of the blender up 500 percent in 2008 without any overt calls-to-action. Naturally, consumers want to see content that helps them make an educated and informed decision as to whether your product or service is the right choice. Additionally, prospects who watch product demos are 1.81

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

3 Ways Sales Leaders Can Build Adaptable Teams

Outreach

Buyers no longer start their search by scheduling sales meetings or calls — they seek out information on their own through reviews, demos, and other digital content. As a long-time leader, he’s also seen his fair share of market ups and downs, including 9/11 and the 2008 recession. They’re ready to be sold on the outcome.

article thumbnail

What marketers need to know to prepare for 2023

Martech

I’m a big believer in staying informed whether it means reading marketing, economic and political news or keeping an eye on the five screens in my office, each of which streams different information. Before you start looking for new tech providers, go to your vendors and ask them to show you their latest demos.

article thumbnail

APOSDLE learn@work - Triple-I

Buzz Marketing for Technology

22-26 September 2008, Berlin, Germany. Submission deadline of tentative abstract: 12 June 2008. Submission deadline for paper submission: 23 June 2008. PROLEARN Summer School 2008 - Call for Participation. Deadline for applications is March 15th, 2008. Demo of the first prototype available. News as RSS Feed.

RSS 100
article thumbnail

Marketing Storytelling for 2020: Woo Customers With Age Old and Cutting Edge Techniques

Martech Advisor

So, in the age of an information overload and short attention spans, how do you attract eyeballs and cultivate trust? I remember my first guitar lesson, in 2008, where my tutor taught me a simple phrase to remember string names – EADGBe, in the right order. My guitar tutor taught me the mnemonic to remember string names in 2008.

article thumbnail

How to Use SaaS Marketing Metrics To Track Your Growth

Directive Agency

For most SaaS companies, a conversion-based success metric could be a request demo form or a free trial sign up. Depending on the information gathered, the various conversions can be weighted differently. The “request a demo” form completion auto-MQLs at a rate of 80%, and you generate 1000 leads a month.