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6 B2B Email Marketing Strategies to Boost Engagement

The Lead Agency

According to research at HubSpot , ‘86% of business professionals prefer to use email when communicating for business purposes.’. Just to demonstrate how popular automation has become, in 2008 40% of businesses sent automated welcome messages, that number doubled to 80% in 2013 according to research conducted by Return Path.

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9 Reasons Your Marketing Agency's Retainers Aren't Bigger

Hubspot

When I met Stream Creative (now a Platinum HubSpot Partner) in 2010 at HubSpot's INBOUND event, they told me they had no recurring revenue. It's why I started HubSpot's agency partner program in 2008, and why I've launched an agency partner program at my new company, Databox. Every year, their percentage would go up.

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12 Email Marketing Mistakes To Avoid [New Report]

Hubspot

While I was working at MarketingSherpa, we published MarketingSherpa’s Dirty Dozen: Email Newsletter Mistakes Nearly Everyone Makes as a lead generation offer for the 2008 Email Marketing Summit. Mistake #9: Disregarding Your BlackBerry and Mobile Readers - The number of mobile readers has exploded since 2008.

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7 Steps to Creating an Operating System for Your Agency

Hubspot

When the economy took a turn for the worse in 2008, she shifted the focus, and the agency became primarily a WordPress web design agency. Start by: Creating a list of all the deliverables you offer as an agency. Breaking down each deliverable into a list of tasks. This move proved to be the right one. Annual goals suck.

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B2B Marketing ROI

Online Marketing Institute

See the full list of Spam Assassin Rules Written by Adam Blitzer April 30, 2009 at 8:00 pm Posted in Email Marketing Tagged with can-spam , Email Marketing Measuring email marketing deliverability leave a comment » Email marketing vendors often boast that their infrastructure and ISP relations teams lead to high deliverability.

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30 Women Shaping B2B Tech Marketing

SnapApp

Sonja has been working in the B2B space since 2008, and since then, she’s led content and marketing teams at B2B tech companies including Mattermark, KISSmetrics, DocSend, and Zenefits. It’s not a specific deliverable that I’m proud of but an act of courage to make a career change. 30 Women Shaping B2B Tech Marketing. . Sonja Jacob.

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30 Women Shaping B2B Tech Marketing

SnapApp

Sonja has been working in the B2B space since 2008, and since then, she’s led content and marketing teams at B2B tech companies including Mattermark, KISSmetrics, DocSend, and Zenefits. It’s not a specific deliverable that I’m proud of but an act of courage to make a career change. 30 Women Shaping B2B Tech Marketing. Sonja Jacob.