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Onalytica B2B

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Influencer Marketing: What is it and Why Should You be Doing it?

Onalytica B2B

It’s definitive because it provides clarity and best practice to a relatively immature industry; it’s practical because it provides guidance and frameworks to help marketers get going right away. Customers just don’t buy into self-congratulating marketing anymore.” ” Lee Odden , CEO, Top Rank Marketing.