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Hootsuite Integrates with Oracle Eloqua

Valasys

The integration will facilitate the customers to sync social data with their marketing automation platform & unite their social & digital campaigns. The integration of Hootsuite with Oracle Eloqua allows customers to view campaigns & social content together in the Oracle Eloqua calendar. About Hootsuite.

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Best of 2008: Social Media Optimization, Part 4

WebMarketCentral

Facebook, LinkedIn), publishing (WordPress, YouTube.Twitter?) Facebook, LinkedIn), publishing (WordPress, YouTube.Twitter?), linking (Mixx, Reddit), interactive (Second Life, NameThis ) and niche ( Kirtsy , My Church ). Rather than starting with tools, technologies or tactics (e.g., should we write a blog?

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2010 B2B Marketing Budgets and Mix Trends Research

Online Marketing Institute

Reviewing the prior survey's results published in April 2009 , I expected that the economy -- and burgeoning interest in social media -- would accelerate the shift toward digital channels throughout 2009 to an unprecedented degree. Tim Harmon will likely publish on this data.) " in the marketing mix.

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Open Research: A Framework for Social Analytics

Online Marketing Institute

We know that measurement is the the top goal inside of companies , and while I’ve published this data before, it’s important to recast it to show the important of measurement in an emerging technology set. Why are social analytics so important? This is a new medium, and proof over re allocation of investment is key.

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ClickInsights: What was your "Aha" moment in 2009? - Part 2

Ambal's Amusings

Forrester Blog for Interactive Marketing Professionals. Ardath Albee's blog Marketing Interactions. Get Customers. Blog Marketing Interactions Twitter Ardath421. LinkedIn Groups and Answers can give you a quick read on viewpoints. Customer interviews can help with understanding the true impact of issues.

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ClickInsights: How can B2B marketers use content effectively for demand generation?

Ambal's Amusings

B2B marketers are producing, managing, and distributing marketing content to reach prospects and turn them into customers. Forrester Blog for Interactive Marketing Professionals. Ardath Albee's blog Marketing Interactions. Get Customers. Eccolo Media 2008 B2B Technology Collateral Survey. Get Customers.

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30 Women Shaping B2B Tech Marketing

SnapApp

Sonja has been working in the B2B space since 2008, and since then, she’s led content and marketing teams at B2B tech companies including Mattermark, KISSmetrics, DocSend, and Zenefits. From product to the marketing team, we're all aligned around our customer and helping them succeed, not the other way around. Sonja Jacob. Sophia Le.