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The Future of B2B is Changing. Are You Ready?

Engagio

response rate (according to InfoTrends), while account-based advertising has its own limitations: Average CTR of display ads is 0.1%. – Forrester Consulting, The Rise Of Marketing Orchestration, October 2013. Back in 2008 when people were adopting marketing automation for the first time, they thought that was hard too.

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I Predicted Marketing Automation and it Changed Everything – Here’s My Next Big Prediction

Engagio

response rate, while account-based advertising has its own limitations: Average CTR of display ads is 0.1%. – Forrester Consulting. Back in 2008 when people were adopting marketing automation for the first time, they thought that was hard too. No marketing channel alone is effective enough to get your message through.

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

5% of Americans had heard of Twitter in 2008; that figure rose to 87% last year. You’ll learn from this fascinating infographic that Forrester Research estimates that $716 million was spent on social media marketing in 2010, and the figure will reach $3.1 Twitter has the fifth oldest. 75% of small businesses in the U.S.

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Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

Awareness of Twitter has explded; 87% of Americans said they were “familiar with&# Twitter in a poll taken earlier this year, versus just 5% in 2008. By 2014, Forrester predicts that social media spending will be higher than that for both email and mobile, though still much smaller than search and online display advertising.