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The First-Mover Advantage, Explained

Hubspot

When I started selling HubSpot software in 2007, no one had ever heard of inbound sales and marketing. Because HubSpot provided a solution that was completely unique in the market, we had no competition from other companies selling the idea of inbound.

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Social Media and B2B Marketing Do Pair Well

Industrial Marketing Today

The second report on social media and b2b marketing is from HubSpot. Copyright © 2010 Tiecas, Inc. Don’t forget to check out Social Media Success Summit 2010. Industry Report Overview from Michael A. Stelzner on Vimeo. They have compiled over 50 marketing charts and graphs based on analysis of their 2,500 business customers.

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B2B Lead Generation Using a Business Blog

Industrial Marketing Today

HubSpot in their recent study of over 1,400 small- and medium-sized businesses, found that marketers with blogs generate 67% more leads. HubSpot results indicate that median leads start to grow once 24-51 articles are written and published. Copyright © 2010 Tiecas, Inc. All Rights Reserved. of Tiecas, Inc. Resources

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Focus on Content in B2B Marketing

Industrial Marketing Today

Using content for inbound marketing HubSpot , calls inbound marketing as flipping traditional outbound marketing on its head. Copyright © 2010 Tiecas, Inc. .&# (See Content Marketing – The Ultimate Cheat Sheet ). Instead of interrupting people with television ads, inbound marketers create videos that prospects want to see.

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How to Use a B2B Blog to Win Customers and Influence Prospects

Industrial Marketing Today

If you are still not sure about the benefits of using a business blog, head over to HubSpot and read these articles: 6 Reasons Every Small Business Should Be Blogging… Are You Missing the Boat? Copyright © 2010 Tiecas, Inc. A B2B blog is the perfect online tool to accomplish that. All Rights Reserved. of Tiecas, Inc.

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The Ultimate Glossary: 101 Social Media Marketing Terms Explained

Hubspot

Creative Commons - Creative Commons is a nonprofit corporation dedicated to making it easier for people to share and build upon the work of others, consistent with the rules of copyright. Connect with HubSpot : MySpace - MySpace is a social networking website owned by News Corporation. Download the ebook now!

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The Ultimate Glossary: 120 Social Media Marketing Terms Explained

Hubspot

Creative Commons - Creative Commons is a nonprofit corporation dedicated to making it easier for people to share and build upon the work of others, consistent with the rules of copyright. HubSpot has its own chats hosted every other Tuesday via the hashtag #inboundchat. Connect with HubSpot : What terms did I forget?