Content Standard

NOVEMBER 19, 2015

As brands enter the editorial space and work to develop a content marketing program that tells stories rather than pushes product benefits, marketing teams could benefit from creating their own Editor’s Letter. ” This post will explore brands embracing content imperfections and the growth that has emerged from that mantra.

Budget Programs 40

Budget Programs Planning Content Marketing Content 40

Convince & Convert

AUGUST 21, 2012

In 2008, CNet shut the doors on Consumating for good. LitReactor found a business opportunity and pursued it with an aggressive marketing strategy. Prior to launching the community, cofounders Kirk Clawes and Dennis Widmeyer seeded it with members and content. The community indeed grew—from 5,000 members to 60,000.

Communities 125

Communities Fulfillment CAN-SPAM Guidelines 125

Buzz Marketing for Technology

JULY 28, 2008

July 27, 2008 at 9:05 pm. · All that is well and good, and I am sure that they will find and create maps and models and diagnostics and workshops and full-blown strategies, and will capture their markets with prescriptive approaches … that’s what their business models demand. April 2008. March 2008.

Work Management 100

Work Management Enterprise Management Web 2.0 Organization 100

Buzz Marketing for Technology

JULY 22, 2008

July 2, 2008 at 7:45 pm. · Interestingly enough, I came across the following report from the workshops on Building Effective Virtual Organizations: Beyond Being There: A Blueprint for Advancing the Design, Development, and Evaluation of Virtual Organizations [PDF 3.3 July 2008 (10). Technogenii’s Blog. Permalink.

Organization 100

Organization Web 2.0 Tagging Work Management 100

Buzz Marketing for Technology

OCTOBER 4, 2008

Most organizations still see blogs as a way to push their content to learners, which to my mind makes blogs simply a multimedia e-newsletter. This is the first time Ive done this and it added a depth and dimension to my workshop learning that I simply have not experienced before. A few things that have led me to this place. END RANT ).

Web 2.0 100

Web 2.0 Ning Wiki Blogger 100

ClearVoice

JANUARY 29, 2024

The LEGO Ideas campaign , launched in 2008, invites LEGO enthusiasts to create original builds, which are showcased on the LEGO Ideas website. The Value of Audience Engagement in Content Development Each piece of content you put out there has to have an objective, whether that’s brand awareness , better search visibility , or more sales.

Webinar Metrics 69

Webinar Metrics Ad Building Marketing & Strategy Content 69

SpotMe Blog

JUNE 13, 2023

Content development: The content, from presentations and panel discussions to interactive workshops, is the heart of any pharma event. Top pharma event management companies will help develop an impactful program, source high-caliber speakers, and ensure all content is compliant with industry regulations.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Paid Search Agency 52

Buzz Marketing for Technology

JULY 2, 2008

Workshops & Seminars. It was either embarrassing or threatening or a burden to have trained me apprentice-style and now they are down one good, clever content engineer. Posted by: Anna at July 2, 2008 1:36 PM. Company Profile. Consulting Services. Keynote Speaking. Whitepapers. Anecdote Associates. Contact us. Categories.

Work Management 100

Work Management Digg Storytelling Ideal Customer Profiles 100

Buzz Marketing for Technology

JULY 24, 2008

Enter your email address: May 23rd, 2008 in Productivity. Not about quality, but about content. Tell you boss about the new working strategy you just read about. When you can, take the opportunity to present the information you’ve gleaned: set up a seminar at work, organize a workshop at the local library, etc.

Product 100

Product Work Management RSS Privacy Policies 100

Convince & Convert

APRIL 1, 2010

The team’s record for the last five years: 2009-10 (14-60) so far 2008-09 (24-58) 2007-08 (22-60) 2006-07 (32-50) 2005-06 (33-49) In fact, the Timberwolves have won a playoff series only one time in their 21 years of existence. If Your Story is Inconsistent, At Least Leverage Your Content Ouch.

Social Media 120

Social Media Paid Search Agency Media Advertising Agencies 120

Online Marketing Institute

OCTOBER 31, 2010

Senior PR practitioners need to understand how these tools fit within a larger marketing strategy. What We Can Learn From the Lords of Strategy » Who We Are B2B Bliss: PR for Thought Leaders is a blog on B2B marketing and public relations, authored by the professionals of BlissPR. Why Weren’t We in This Article?

Social Media 40

Social Media Lead Ranking B2B Thought Leadership Lead Scoring 40

Heinz Marketing

MARCH 30, 2020

I ask Ray, what’s the advice you’re giving to your client around how to adapt their selling strategy right now? What’s the advice you’re giving to your client around sort of how to adapt their selling strategy right now? You guys put out a ton of really great content across multiple formats.

Top of Funnel 76

Top of Funnel Webinar Metrics Training Work Management 76

Online Marketing Institute

JUNE 3, 2009

Reed Smith selects Concep Fujitsu eyes top prospects Orange digitises customer magazine View more news From audience selection to results analysis and strategy refinement , data has the greatest potential to increase your marketing effectiveness – but its also the hardest for B2B marketers to get right. only little!

Business to Business 40

Business to Business Paid Search Agency B2B Marketing Advertising Agencies 40

Buzz Marketing for Technology

JULY 24, 2008

Wednesday, May 21, 2008. Top Search Tips - May 2008, Liverpool. UKeiGs recent Liverpool Internet search workshop was filled to capacity. It was a packed day with a significant amount of new content and plenty of time for participants to try out the tools and techniques for themselves. CILIP Council Briefing - April 2008.

Tips 100

Tips Web 2.0 Wiki RSS 100

Buzz Marketing for Technology

JULY 24, 2008

denotes premium content | Jul 24 2008. Enterprise Content Management. Skyrme agrees that PKM is something individuals can and should do for themselves, but from an organisational perspective there is a belated recognition that the individual should be a focus for holistic KM strategies. ?I Full contents.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Personalization 100

The ROI Guy

JANUARY 17, 2011

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Content Marketing and the Forgotten Sales Professi.

Budget Programs 40

Budget Programs Marketing Automation Services Enterprise Management ROI 40

Online Marketing Institute

NOVEMBER 8, 2010

Communications Conversations Conversations about digital PR strategy Home About Arik Work With Me Around The Web Speaking Contact Subscribe From The Blog 3 B2B social media case studies and why they work Posted by arikhanson on 17. I think that conversation begins and ends with content. The concept, the execution. It was all perfect.

Case Studies 40

Case Studies Case Study Social Media Studies 40

Convince & Convert

FEBRUARY 24, 2010

Southwest Airlines has to coordinate its marketing and customer service response, in real-time, create its own content on its blog and Twitter account, while also dealing with the media jackals. Now, he tweeted it to his 1.6 million followers, and it becomes a national incident in minutes. Marketing isn’t about campaigns any more.

Conference 115

Conference Organization Paid Search Agency PR 115

Ambal's Amusings

AUGUST 27, 2009

B2B marketers are producing, managing, and distributing marketing content to reach prospects and turn them into customers. We have invited B2B Experts to shed light on the following question: How to use content effectively for demand generation? Content Strategy: The Future of Marketing (via Joe Pulizzi with Christine Halvorson).

Demand Generation Agencies 100

Demand Generation Agencies Demand Generation Demand B2B Marketing 100

KoMarketing Associates

JUNE 27, 2012

In the word of marketing, content is said to be King; it educates people so that they know, like, and trust you well enough to do business with you. But great content doesn’t distribute itself. And so this begs the question: If Content Is King, Then What’s Queen? Not every platform will achieve the same results, however.

Content 120

Content Verticals Social Media High Quality Lead 120

Biznology

OCTOBER 10, 2014

In its “Steps to a Google-friendly site,” Google advises webmasters and business owners to “Provide high-quality content on your pages, especially your homepage. If your pages contain useful information, their content will attract many visitors and entice webmasters to link to your site.” That went well.

Wikipedia 80

Wikipedia Paid Search Agency High Quality Lead Search Marketing 80

Convince & Convert

SEPTEMBER 21, 2010

Apture is a handy plug-in that finds photos, videos, links and related content that you can embed or link to within your posts with a single click. This robust source for inexpensive stock photography is my secret lair of images for my presentations and workshops. Skitch I’m no Photoshop wizard.

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Buzz Marketing for Technology

JUNE 27, 2008

First and foremost Steven made the point that your approach as an educator should not be “OK let me figure out what blogs, wikis, social tagging, You Tube, Second Life and Moodle mean for my learning strategy or my learners.&# Centrally Created Content/Control moves towards User Generated Content/Sharing. April 2008.

Web 2.0 100

Web 2.0 Personalization Wiki Blogger 100

Webbiquity

SEPTEMBER 10, 2012

Her integrated marketing and communications organization is responsible for positioning Cisco’s growth strategy and cultivating opportunities in new and existing markets through market and customer insight, corporate positioning, branding, and advertising. Beth Comstock. bethcomstock. Carrie Corbin. thealphafemme. Ale Espinosa.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Webbiquity

SEPTEMBER 10, 2012

Her integrated marketing and communications organization is responsible for positioning Cisco’s growth strategy and cultivating opportunities in new and existing markets through market and customer insight, corporate positioning, branding, and advertising. Beth Comstock. bethcomstock. Carrie Corbin. thealphafemme. Ale Espinosa.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Hubspot

AUGUST 16, 2015

To read more content like this, subscribe to Agency Post. In 2008, Lego's owner Kjeld Kirk Kristiansen was inducted into the U.S. You know it as one of the largest toy manufacturers in the world, but it started as a small carpenter's workshop with only a handful of employees, struggling through the tribulations of World War II.

Paid Search Agency 28

Paid Search Agency Advertising Agencies Ad Building Brand Identity 28

Ambal's Amusings

NOVEMBER 19, 2009

Content Strategy: The Future of Marketing (via Joe Pulizzi with Christine Halvorson). Ardath Albee's book eMarketing Strategies for the Complex Sale. Cashing in With Content (a classic by David Meerman Scott). Get Content. Kristina Halvorson's Content Strategy for the Web. via Beth Harte).

Work Management 100

Work Management Marketing Management Demand Generation Agencies Paid Search Agency 100

Convince & Convert

MARCH 16, 2010

I presented a half-day workshop at the Email Evolution Conference on social media strategy ( slides here ) recently with DJ Waldow and Mike Corak , and the significant majority of the questions from the audience were about Twitter. I mean content should be king, not one-liners on the likes of Twitter. I love Twitter.

Social Media 124

Social Media Media Paid Content Webinar Metrics 124

Buzz Marketing for Technology

JUNE 27, 2008

Covering social media business strategy and personal power. June 16, 2008. Buy an easy-to-remember, easy-to-spell, content-appropriate domain name if you can. Make sure it’s easy for people to subscribe to your site’s content. Create new content regularly. chrisbrogan.com. Newsletters. Be thoughtful.

Social Media 100

Social Media Tactics Personalization Brand Identity 100

Online Marketing Institute

OCTOBER 31, 2010

Apture is a handy plug-in that finds photos, videos, links and related content that you can embed or link to within your posts with a single click. This robust source for inexpensive stock photography is my secret lair of images for my presentations and workshops. Skitch I’m no Photoshop wizard.

Social Media 40

Social Media Paid Content Tools Media 40

Convince & Convert

SEPTEMBER 21, 2010

South by Southwest is distinct in its programming methodology, letting attendees vote (in part) for which sessions will be staged, which unfortunately makes for a lot of extra-pithy titles with weak content. But now, even the best content is beyond the official SXSW boundaries. I’ll write about that soon.

Social Media 126

Social Media Media Paid Content Conference 126

Buzz Marketing for Technology

JUNE 27, 2008

Top Ten Secrets for a Successful Workshop » Skills for the Knowledge Worker. • Students employ technology in the development of strategies for solving problems in the real world. DESIGN • Offer art classes and activities • Assess not just content, but appearance of student work • Teach visual literacy 2.

Marketing Websites 100

Marketing Websites Lead Ranking Ethics Budget Programs 100