B2B Marketing Traction

APRIL 2, 2012

A 2008 Technorati study showed that the blog abandonment rate was over 90%! So, you need to plan enough time to write quality content. Re-purpose content – use your books, whitepapers, popular presentations, user guides, articles, videos and other content and re-write it (re-purpose it) into your blog posts.

Blogger 100

Blogger Planning Custom Publishing Efficiency 100

B2B Marketing Traction

AUGUST 4, 2011

Downloads of content from your site? According to a Technorati study from 2008, blogs have a 94% abandonment rate. questions answered, your marketing won’t get done. Measurable. How will you measure each activity? Traffic to your website? Email and phone call inquiries? Take business blogs, for example.

Planning 100

Planning Marketing Plans Paid Search Agency Marketing & Strategy 100

B2B Marketing Traction

FEBRUARY 17, 2011

I began by strictly adhering to LinkedIn’s suggested connection strategy- connect only to those whom you know and whom you would refer to others. Over the years I’ve changed my strategy a little and do connect to people who are obviously potential strategic connections and colleagues. to foster aggressive adoption of Web 2.0

Linkedin 100

Linkedin Web 2.0 Ideal Customer Profiles Blast Campaigns 100