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Six Ways to Connect with Hard-to-Reach Business Buyers

Webbiquity

Social media is the top digital marketing channel for vendors, but organic social media reach continues to decline , LinkedIn’s strategy for groups remains muddled , and many business buyers aren’t even on Twitter. Then technologies like Skype, lower-cost video conferencing, and web conferencing tools seemed to make live meetings needless.

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The Best Job in Social Media

Convince & Convert

“The company’s willingness to embrace social as a means to this very fast news cycle has helped, but also just being able to plan. ” Facebook and Twitter are their “keynote” channels, with Tour Diaries a close third. He started with an internship at TaylorMade in 2006 and again in 2008.

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Ross Mayfield's Weblog: Elevating the Enterprise 2.0 Conversation

Buzz Marketing for Technology

Enterprise 2.008 » June 12, 2008. Posted on June 12, 2008 at 08:58 PM in enterprise2.0 | Permalink. follow me on Twitter. Dmitri on Twitter Tips the Tuna. Ross Mayfield is the Chairman, President & Co-founder of Socialtext , the first wiki company and leading provider of Enterprise 2.0 April 2008.

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Best of 2008 (So Far) - Social Media Optimization, Part 2

WebMarketCentral

Where can you find free tools to help monitor buzz about your company across blogs, Twitter on online forums? so far in 2008. The 100 top Web apps for 2008 by Webware The top 100 web applications as chosen by Webware readers, across 10 categories including browsing (e.g. Gmail, Skype and AIM).

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6 Required Competencies for Social Organizations | Conferences and.

Convince & Convert

because through social media, customers are praising and criticizing companies in public in a way that requires marketing to triage and respond. Southwest Airlines has to coordinate its marketing and customer service response, in real-time, create its own content on its blog and Twitter account, while also dealing with the media jackals.

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5 Proven Strategies for B2B Social Media Marketing

Online Marketing Institute

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Mobile 2.0 Increased spending on online marketing is driving companies to try new and innovative means of getting the word out about their products and services — one area that’s getting a lot of buzz with B2B marketers is social media.

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Knowledge Worker 2.0 - Power to the people

Buzz Marketing for Technology

id=16465 Business is Selling Less of More Chris Anderson [link] Slide 64: Stephen Collins trib@acidlabs.org skype: trib22 twitter: trib +61 410 680722 www.acidlabs.org strategies, tools and processes to empower knowledge workers. © 2008 SlideShare Inc. The Long Tail: Why the Future of ResearchDocument.do?id=16465