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Six Ways to Connect with Hard-to-Reach Business Buyers

Webbiquity

When calling a typical company today, phone trees make it nearly impossible to reach any actual human, much less the one you hope to speak to. They may offer other avenues on a fee basis, such as providing content, co-hosting a webinar, speaking at a company event, conducting research, or promoting the company in their newsletter.

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Martin De Saulles " SMEs and the Web - Executive Summary

Buzz Marketing for Technology

April 2008. March 2008. February 2008. January 2008. Voters and Public Library Funding: An OCLC Market Research Report Cuadra Joins SydneyPLUS Group of Companies Peer-to-Patent Project Extended and Expanded Digital Bookmobile to Launch National Tour Come to the World eBook Fair! July 17th, 2008. Categories.

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Ross Mayfield's Weblog: Elevating the Enterprise 2.0 Conversation

Buzz Marketing for Technology

Enterprise 2.008 » June 12, 2008. Posted on June 12, 2008 at 08:58 PM in enterprise2.0 | Permalink. Ross Mayfield is the Chairman, President & Co-founder of Socialtext , the first wiki company and leading provider of Enterprise 2.0 April 2008. March 2008. February 2008. February 2008.

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The First-Mover Advantage, Explained

Hubspot

Because HubSpot provided a solution that was completely unique in the market, we had no competition from other companies selling the idea of inbound. As the exclusive provider of inbound software, we were able to scale the company quickly from several hundred to several thousand customers. But what is it, exactly?

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The Best Job in Social Media

Convince & Convert

“The company’s willingness to embrace social as a means to this very fast news cycle has helped, but also just being able to plan. Yahoo may have a history of ruining companies they acquired, but perhaps they will have learned something from Facebook’s acquisition of Instagram: buy the company, then let it run itself.

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Best of 2008 (So Far) - Social Media Optimization, Part 2

WebMarketCentral

Where can you find free tools to help monitor buzz about your company across blogs, Twitter on online forums? so far in 2008. The 100 top Web apps for 2008 by Webware The top 100 web applications as chosen by Webware readers, across 10 categories including browsing (e.g. Gmail, Skype and AIM). tags: most popular Web 2.0

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How B2B Marketers can Attract Gen Z to Improve Their Brand Value

Valasys

While millennials had a pretty hard time acknowledging that they have grown-up & most of them till this date get nostalgic about their childhood, Gen Zers saw the financial crunch & the inflation in the year 2008. They witnessed their parents losing their jobs & a state of anarchy imposed by the fiscal crunch.