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How purposeful branding is driving millennials and social entrepreneurship

Biznology

The world has changed dramatically in the past 10 years or since the 2008 recession. More and more, consumers are buying brands not just for what it does, but also what a brand or the parent company stands for–e.g. Consumer product companies seem to leading this trend. They will make up 75% of the workforce in the U.S.

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Your B2B Marketing Budget Playbook for 2021 Success [Research]

Marketing Insider Group

Most companies have learned that B2B marketing budgets are much more important than they thought – and that their existing marketing strategies, well, kind of sucked. The digital marketing landscape looks totally different than it did in 2008 during the last crash. Enough with the negativity and cliches. Agility is key.

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How to Sell in a Recession: 3 Tips Based on Experience

Zoominfo

Companies evaluate prospective new technologies with greater scrutiny or postpone such investments entirely. I spoke with Lou Wolf, VP of sales at ZoomInfo, to learn how he survived the recession that followed the dot-com crash of 2001 and the financial crisis of 2008. triggered the world financial crisis of 2008.

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Why Millennials Value Experiences, Not Stuff

Biznology

One company that has successfully capitalized on this growing desire for travel, dinners and engaging activities is Airbnb. Probably the most influential event was the devastating crash of 2008. This terrible Recession of 2008 led to other related trends that will deeply affect how brands will be positioned in the future.

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The best pharma event management companies in 2023

SpotMe Blog

With so many logistics to handle and compliance regulations to consider when managing pharma events, working with expert pharma event management companies can help reduce stress and ensure you achieve your business goals more easily. It is not a comprehensive list, and the companies are listed alphabetically, not in order of preference.

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10 rules for successful metaverse marketing

Martech

My SLENTRE.COM staff in early 2008 at our virtual office in Second Life. The term metaverse has been around for a long time and only recently has been co-opted by companies claiming that they have built or are building a metaverse. I would argue that the metaverse is an open and interoperable network of virtual worlds or environments.

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What Are the Benefits of an MBA Degree in 2020?

Webbiquity

Since bottoming out in the 2008-9 financial crisis, the world economy has generated significant growth. These individuals must have solid general knowledge of multiple fields so they can steer the company in the right direction, view problems from various angles, and develop holistic solutions that can work on many levels.