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2tor Paves the Way for Online Education and Community Building

Convince & Convert

Two team members from the online education company 2tor join Jay Baer and Eric Boggs on the Social Pros Podcast this week – Alexa Scordato , Director of Communications & Social Media, and Harrison Kratz , Community Manager for the MBA@UNC program. Now, they partner with rigorous higher education programs like UNC, USC, and.

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Education as a Marketing Strategy: 8 Brands Doing Online Classes and More

Content Marketing Institute

Few would argue about the power and value of educational content – whether a blog, an e-newsletter, a white paper, or a how-to video. Let’s look at eight brands that give their audience opportunities to get an education in unique and entertaining ways. Creating educational #content can differentiate your brand, says @johnoxford1.

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Why Financial Brands Are Investing More in Educational Content

Contently

But less overall wealth means a weaker economy, less reliable customers, and the potential for predatory practices that lead to recessions like the 2008 financial crisis. Educating from the top. Educational content is also key for building trust. Bank of America’s education initiative extends beyond Better Money Habits.

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How To Use the Hero’s Journey for Content Marketing: A Good Story Goes A Long Way

Marketing Insider Group

But facts alone do not persuade companies to pay big money for software, consulting services, or other high-value items. Companies are made of people with emotions and desires. If you build out these brief narratives with more detail, you can tell the entire story of your company or product, why it exists, and for whom.

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MarTech’s event marketing experts to follow

Martech

of Corporate Communications for media companies Macmillan and Primedia. followers) Rafat Ali In 2007, Rafat founded Skift Meetings (formerly EventMB), the first blog for event professionals, offering education, innovation and inspiration through daily articles, industry reports, and webinars. Before that he was V.P.

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The best pharma event management companies in 2023

SpotMe Blog

With so many logistics to handle and compliance regulations to consider when managing pharma events, working with expert pharma event management companies can help reduce stress and ensure you achieve your business goals more easily. It is not a comprehensive list, and the companies are listed alphabetically, not in order of preference.

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Financial Brands Are Winning Millennial Audiences Through Ethics and Education

Content Standard

A Need for Education and Accountability. A recent report from the National Endowment for Financial Education found that while a large number of millennials are confident in their financial knowledge, a much smaller percentage could actually answer basic personal finance questions. Image attribution: Elevate.

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