The Point

JANUARY 19, 2021

“Continuing a pandemically-caused shift in brand voice and design, more and more B2B brands will begin proactively displaying (maybe even discovering) their “softer,” human side to better empathize with prospects and customers, much in the same way that B2C brands did in the wake of the 2008 housing crash.

Demand Generation Agencies 147

Demand Generation Agencies Demand Generation Demand Lead Ranking 147

The Mx Group

JULY 3, 2018

CHICAGO (July 3, 2018) — For the third year in a row, The Mx Group, a full-service B2B marketing agency, has been named one of Chicago’s Best and Brightest Companies to Work For ®. Both new and veteran employees of The Mx Group believe the company has earned its newest workplace honor. Design and content. The post Year 3!

Demand Generation Agencies 83

Demand Generation Agencies Paid Search Agency Work Management Companies 83

Marketing Insider Group

FEBRUARY 24, 2021

They updated them twice since then, in 2008 and 2018. While these laws are in place, many companies still aren’t compliant. Design More Accessible Forms. Thus, you need to design them in a way that accommodates everyone. These are standards from the World Wide Web Consortium (W3C). The current version is WCAG 2.1.

CMS Development 293

CMS Development Barriers Act-On User-Generated Content 293

Hubspot

AUGUST 14, 2018

Even though blockchain is arguably one of the most revolutionary emerging technologies right now, do you think you could name a blockchain company off the top of your head? With that in mind, read on to learn about the 11 blockchain companies you should be paying attention to today. But let’s say blockchain explodes in popularity soon.

Digital Asset Management 73

Digital Asset Management Enterprise Management Marketing Management Peer-to-peer 73

SmartBug Media

MARCH 23, 2023

We understand how important marketing technology is for modern companies, and we owe our success in developing top-tier campaigns to our ability to capitalize on the latest advancements in industry-related tools. Established in 2008, SmartBug is celebrating 15 successful years of outstanding digital marketing services.

Hubspot 98

Hubspot Enterprise Management Work Management Advertising Agencies 98

Brandwatch Marketing

FEBRUARY 23, 2024

But what about those B2B companies that sell their services to other businesses? What about companies that, though hugely successful and large, don’t get talked about much online, and perhaps have a lower number of customers? When these companies enter the social listening space, they are faced with many different challenges.

Brand Identity 59

Brand Identity Branding B2B Eye-Tracking 59

B2B Marketing Directions

FEBRUARY 5, 2023

Don't Cut Marketing Spending The research by Analytic Partners found that 63% of brands that increased their investment in marketing after the "great financial crisis" of 2008 generated a positive ROI, and those that increased their media investments realized a 17% growth in incremental sales.

Advertising Agencies 90

Advertising Agencies Terms and Conditions Planning Allocation 90

Salesforce Marketing Cloud

MARCH 3, 2022

Then you design a high-performance prosthetic that enables you to become a U.S. Paralympic medalist, and start a company that makes it possible for other adaptive athletes to do the same. He designed the specialized prosthetic he hopes will help return him to the medal podium. Paralympic snowboarder.

Business 98

Business Design Efficiency High Quality Lead 98

Brandwatch Marketing

FEBRUARY 23, 2024

But what about those B2B companies that sell their services to other businesses? What about companies that, though hugely successful and large, don’t get talked about much online, and perhaps have a lower number of customers? When these companies enter the social listening space, they are faced with many different challenges.

Brand Identity 52

Brand Identity Branding B2B Eye-Tracking 52

Zoominfo

AUGUST 3, 2022

Cutting budgets seems like a risk-averse move, but history shows that companies can make large gains in down markets if they continue to invest in marketing. During the recession of 1920–21, companies that invested in advertising increased their sales and growth compared to those that didn’t.

Marketing Budget Creation 130

Marketing Budget Creation Marketing Budget Planning Advertising Agencies 130

Contently

JANUARY 22, 2021

To buy stuff from companies that reflect our values, so we can feel good about ourselves when we pop a CBD gummy and start clicking on Instagram ads. Companies today not only need to do good; they also need to tell stories about the good that they’re doing so consumers know about it.

Storytelling 211

Storytelling Trends Ethics Content 211

Webbiquity

JANUARY 22, 2019

Google+ was a social network designed by a corporation. Companies will include both startups and established companies still being run by their founders. The Company. Year founded: 2008. We spent some needless cycles chasing too many wrong-fit companies as customers. Nuff said.). The Takeaways.

Marketing AI 175

Marketing AI B2B Thought Leadership Thought Leadership B2B Sales 175

BOP Design

JULY 29, 2019

The analytics team at Techreviewer ranked Bop Design among the best web design firms in 2019 in its Top Web Design Companies review list. Analysts at TechReviewer carefully select agencies based on company ratings, social media mentions, service quality factor, company’s business history, and expert insights.

Design 9

Design Paid Search Agency Companies Lead Scoring 9

Trade Press Services

MARCH 11, 2024

The ASBPE is the professional association for full-time and freelance editors, writers, art directors, and designers employed in the business, trade, and specialty press. He is the leader of a newsroom with 130 journalists and sets the direction for the company’s 35+ market-leading B2B publications for over two million subscribers.

B2B Thought Leadership 109

B2B Thought Leadership Conversion B2B Thought Leadership 109

Martech

MAY 18, 2022

My SLENTRE.COM staff in early 2008 at our virtual office in Second Life. The term metaverse has been around for a long time and only recently has been co-opted by companies claiming that they have built or are building a metaverse. Use the design thinking process. Ten rules of the road for metaverse marketing. 3) Ideate.

Rules 144

Rules Planning Work Management Advertising Agencies 144

ClearVoice

NOVEMBER 22, 2020

If you are a new parent, and you know you have value to add to parenting companies or brands, find writers in similar life stages. Hither + Thither: Travel guides, among other topics including all buckets of lifestyle: food, relationships, design and more. 5 well-written blogs writers should follow. Reading My Tea Leaves. Seth Godin.

Cross-Selling 105

Cross-Selling Internet Marketing Work Management Design 105

Martech

DECEMBER 8, 2023

A: It’s strange because my dad owned a computer company when I was in high school. I had to work there every Saturday — and I hated that company. So I started looking and I interviewed with a company called Texas Instruments which was looking for people for the merchandising department. I hated those computers.

Merchandising 79

Merchandising Work Management Thought Leadership Marketing Management 79

Hubspot

JUNE 22, 2020

We founded HubSpot in 2006 and created Website Grader in 2008 because we believed that the inbound methodology — building meaningful, lasting relationships with prospects and customers — was not only a more effective way to grow a business, it was the right way to grow a business. Design: Responsive design, legible font size, and tap targets.

Marketing Websites 68

Marketing Websites CMS Development Advertising Benchmark Mobile Marketing 68

Buzz Marketing for Technology

JULY 24, 2008

Fast Company. Connect with Fast Company. The companys top executives had invited the most farsighted thinkers they knew from around the world to come together in New York and propose solutions to some really big problems. Energy Efficient Servers See how HP Energy Efficient Servers can help your company save energy.

Companies 100

Companies Work Management Advertorials RSS 100

Martech

SEPTEMBER 11, 2023

Since starting with Bain & Company 16 years ago, he’s worked in real estate, education, publishing, and most recently, as a director at Wayfair, where he led the plumbing and hardware division to double-digit growth at the height of the pandemic. Antoine Grant has a lot of business expertise, but only recently became a business owner.

Curation 106

Curation Purchase Pricing Price 106

Webbiquity

NOVEMBER 6, 2018

For most of corporate history, most companies haven’t really wanted to hear from their customers. Companies for decades ran focus groups and test markets, and of course monitored sales success. Companies now included generic email addresses (i.e., Actually reaching a human being was even more challenging.

Enterprise Management 178

Enterprise Management Work Management Marketing Management Customer Surveys 178

Martech

MAY 18, 2022

My SLENTRE.COM staff in early 2008 at our virtual office in Second Life. The term metaverse has been around for a long time and only recently has been co-opted by companies claiming that they have built or are building a metaverse. Use the design thinking process. Ten rules of the road for metaverse marketing. 3) Ideate.

Rules 98

Rules Work Management Advertising Agencies Paid Search Agency 98

B2B Digital Marketer

DECEMBER 21, 2023

An overview of what modern marketing entails, highlighting the evolving dynamics in the marketing landscape since the pivotal year of 2008 with the advent of smartphones, ubiquitous internet, and social media. Design environments and choice architectures that nudge people towards beneficial behaviors.

Marketing Strategy 52

Marketing Strategy Marketing & Strategy B2B Marketing Marketing Attribution 52

Industrial Marketing Today

APRIL 14, 2012

April 2012 marks a milestone for my industrial marketing company Tiecas, Inc. I could not have launched my company without the Apple Macintosh Plus, Apple LaserWriter Plus with a PostScript interpreter from Adobe and PageMaker from Aldus Corp. Note the words Type and Graphics in the company name.

Paid Search Agency 60

Paid Search Agency Work Management Marketing Management Companies 60

SocialPilot

JANUARY 31, 2024

SquareSpace is a very popular solution for web designing to empower your business. It has a vast template library and tools for design for social media graphics and more. The primary goal is to showcase the streamlined design process to elevate the quality of visual content.

Case Study 90

Case Study Case Studies Work Management Studies 90

Convince & Convert

JULY 27, 2011

I have learned from personal experience that building a platform is not only beneficial, but also imperative for many companies’ survival. From 2002 until 2008 nearly my entire livelihood was tied to one fairly specific type of work : enterprise resource planning (ERP) consulting. How did I do this? In short, I built my own platform.

Business 136

Business Consulting Mobile Marketing Planning 136

ATAK Interactive

OCTOBER 1, 2019

While many platforms offer vague promises of great features and improved design, Magento delivers with global implementation partners and customizable tools. Built-in features are designed for B2B Growth: ?Many Magento eliminates this wasted time for companies with a powerful search function. . for businesses big and small. .

eCommerce 78

eCommerce Enterprise Management Marketing Management Paid Search Agency 78

Webbiquity

AUGUST 26, 2014

This question is particularly compelling today as we see Facebook set new records in terms of users, market valuation and revenue growth and wait with anticipation to see if Myspace can reinvent itself after conceding its market leadership position in social networking back in 2008. Background on the two social media sites.

Paid Search Agency 100

Paid Search Agency Ads B2B B2B Thought Leadership 100

Customer Experience Matrix

APRIL 13, 2017

Monetate is one of the oldest and largest Web testing and personalization vendors, founded in 2008 and now serving more than 350 brands. Its core clients have been mid-to-large ecommerce companies, originally in the U.S. Fees start around $100,000 per year for a small to mid-size company. and now also in Europe.

eCommerce 120

eCommerce Personalization Ideal Customer Profiles Marketing Management 120

WebMarketCentral

SEPTEMBER 23, 2008

What separates effective navigation from poor design? Learn the answers to these questions and more in some of the best blog posts and articles on website design published so far in 2008. To this end, she recommends reviewing 15 areas, including navigation, interface design, architecture, PR and SEO.

Design 20

Design Marketing Websites CMS Development Best Practices 20

illumin

SEPTEMBER 25, 2023

A screenshot of the Six Degrees login page Bolt was designed by Dan Pelson to give teenagers a dedicated space to connect with other teens through email, voice mail, chat, and message boards. In 2007 to 2008 Twitter also introduced Promoted Tweets. Unfortunately, Bolt didn’t stand the test of time and shut down after 11 years.

Social Media 52

Social Media Social Marketing Media Paid Social Agency 52

Convince & Convert

MAY 13, 2016

To get that level of global appeal, with a design that might have to last years, it’s not enough that a logo just appeals to us consciously—it must also have appeal to our subconscious minds. For thousands of years, artists, designers, and architects have relied on beliefs about what creates a beautiful design. Visual Saliency.

Design 110

Design Paid Search Agency Trigger Marketing Social Media 110

Sprout Social

FEBRUARY 16, 2023

The ability to activate on social is a critical muscle that companies need to exercise, even in times of economic pressure,” says Dietrich. What content formats (design, visual) are your competitors prioritizing? She clearly remembers feeling frustrated in the face of budget cuts during the 2008 recession.

Social Media 111

Social Media Work Management Marketing Management Social Marketing 111

Customer Experience Matrix

FEBRUARY 2, 2017

It was purchased in 2008 by CSG International , a telecom customer communications specialist, and repurchased by the original management in 2014. The company has recently introduced this to the market as AdVantage.

Work Management 120

Work Management Marketing Management Ideal Customer Profiles Outgrow 120

ATAK Interactive

OCTOBER 1, 2019

While many platforms offer vague promises of great features and improved design, Magento delivers with global implementation partners and customizable tools. Built-in features are designed for B2B Growth: ?Many Magento eliminates this wasted time for companies with a powerful search function. . for businesses big and small. .

eCommerce 68

eCommerce Enterprise Management Marketing Management Paid Search Agency 68

Bannerflow

FEBRUARY 11, 2019

With the right product, beautiful and eye-catching designs don’t have to take weeks off your designer’s life. In fact, if you choose a platform with a workable interface, a comprehensive onboarding programme, and an engaged customer success team your ad tech will aid, not hinder your design team.

Paid Search Agency 92

Paid Search Agency Advertising Agencies Work Management Marketing Management 92

Strategic-IC

MARCH 24, 2020

We’re living through unprecedented and turbulent times where we are having to rewrite or throw out the playbook we had carefully designed only a matter of months ago. In times of economic uncertainty it is normal to draw parallels with previous economic downturns such as those caused by the dot.com bubble or the 2008 credit crisis.

B2B Marketing 76

B2B Marketing Planning B2B Buyer Intent 76