4 Ways Technology Has Changed B2B Selling
Zoominfo
FEBRUARY 28, 2018
Between 2008 and 2014, use of cloud-based CRM jumped from 12% to 87% ( source ). The rise of big data. Thanks to the internet, companies are far more connected to their prospects and customers. Yet, studies show that most companies only analyze roughly 12% of the data they have ( source ). of sales reps’ time.
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