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How to Sell in a Recession: 3 Tips Based on Experience

Zoominfo

I spoke with Lou Wolf, VP of sales at ZoomInfo, to learn how he survived the recession that followed the dot-com crash of 2001 and the financial crisis of 2008. So I learned to cold call in a tight, tight recession.” triggered the world financial crisis of 2008.

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Focus on Content in B2B Marketing

Industrial Marketing Today

Cold calling is replaced by useful content and tools that help people find them and contact them for more information. Instead of interrupting people with television ads, inbound marketers create videos that prospects want to see. Copyright © 2010 Tiecas, Inc. All Rights Reserved. of Tiecas, Inc. Resources

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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

I worry that this tool only ends up helping sales pick out cold calls to make, and is not used by marketers enough to segment, collect, and improve their prospecting databases. You don’t wait for a cold call to talk to an annoying sales person. The technology appears useful at both ends of this spectrum.

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B2B Lead Generation Blog: Improve your online sales lead tracking

markempa

FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading!

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Colleges and Universities Lead the Way with Social Media Adoption

Hubspot

Inbound marketing is no longer cold-calling, junk mail, unsolicited email or print advertising. They have been studying US colleges and universities and their use of social media since the 2007-2008 academic school year. Social media is not just some fun tool that everyone is using these days.

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Turning Web Site Visitors into Paying Customers

Online Marketing Institute

Last week, his company released a tool, called Demandbase Stream, that aims to answer this question. It digs up information on Web visitors in real time, helping salespeople follow up on a visit with a cold call and a pitch. “How do you leverage otherwise anonymous traffic? 6) ERP (17) Internet Cust.

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UNcanny Insights From UnMarketing | Book Reviews | Social Media.

Convince & Convert

.&# - Author who only gives testimonials for people who give him one in return Stratten’s rant against direct marketing – “People still teach courses on how to cold-call better! August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. tags: marketing) [.] All rights reserved.