Buzz Marketing for Technology

JUNE 27, 2008

By Lauren Trees on June 26, 2008. Carr argues that, for most people, the Web is becoming the primary channel through which information is absorbed and processed. By Darcy Lemons on June 23, 2008. By Carla ODell on June 18, 2008. By Lauren Trees on June 17, 2008. Dale Arseneault: New Ways to Measure KM Impact.

Enterprise Management 100

Enterprise Management Work Management Web 2.0 Peer-to-peer 100

Online Marketing Institute

NOVEMBER 28, 2012

RSS Feeds. --> --> Bookmark FOLIOMag.com. ENews Sign-Up. --> Magazine. 2008 FOLIO Award Winners. Digital Magazines. -->. 32 percent use social media as an outbound marketing channel for demand generation. Raphael is Associate Editor of FOLIO: Magazine. Sparks of Creativity Redefine the Approach to Magazines.

B to B 40

B to B Paid Content Social Media CMS Development 40

Online Marketing Institute

JULY 31, 2012

RSS Feeds. --> --> Bookmark FOLIOMag.com. ENews Sign-Up. --> Magazine. 2008 FOLIO Award Winners. Digital Magazines. -->. Top Social Media Measurement and Tracking Tools. T ool: Curalate URL: Curalate.com What it does: Monitors and measures traffic from “visual-based platforms”—namely (for now, at least) Pinterest.

Social Media 40

Social Media Enterprise Management Marketing Management CMS Development 40

Online Marketing Institute

JUNE 3, 2009

Reed Smith selects Concep Fujitsu eyes top prospects Orange digitises customer magazine View more news From audience selection to results analysis and strategy refinement , data has the greatest potential to increase your marketing effectiveness – but its also the hardest for B2B marketers to get right.

Business to Business 40

Business to Business Paid Search Agency B2B Marketing Advertising Agencies 40

Online Marketing Institute

NOVEMBER 8, 2010

Understand how IT decision-makers are accessing information and how you can engage them with successful multi-channel programs. When adding social media into the mix, marketing departments must be able to prove success, and oftentimes lead generation and ROI are two measurements that upper management wants to see. Learn more.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Convince & Convert

SEPTEMBER 21, 2010

Social Media results can’t be measured False. IMO until these companies get their heads and strategies around social media as customer intimacy model rather than a content distribution channel they will continue to struggle with the medium. There’s been a bit of news about it recently.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Convince & Convert

MARCH 3, 2010

Go beyond the obvious and use customer service metrics, social connectivity of customers, and Web traffic patterns as measures that matter. Learn the Science of Social Like any other online marketing program, social media is widely measurable – and testable. Remember, the most important customer of EVERY company is Google.

Social Media 121

Social Media Paid Search Agency Media Advertising Agencies 121