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29 Quotes On The Future of Business

Marketing Insider Group

And many businesses are struggling to keep up. In an attempt to tell that story, I have covered the future of marketing and now I’m looking for the best quotes, studies and predictions on the future of business. Only 7% of Gen Y works for a Fortune 500 company as startups dominate the workforce for this demographic.

Business 100
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Face-to-Face Selling Is Still Effective

Kaon

Forrester Research released a study on how B2B marketers will be allocating budgets in 2015, and the #1 category across the board is face-to-face events, just as it has been since 2008. Buyers want to establish a relationship with the company, and even the people in the company. Even more than digital marketing.

Insiders

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3 Big trends converging for big branding opportunities

Biznology

These are global dynamics, but they also have an impact on some noteworthy local trends that can offer unique opportunities for companies to enrich their brand image and accelerate future growth: 1. In particular, 48% report that they try to use brands from companies that are active in supporting social causes (BCG survey). •

Trends 80
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Education as a Marketing Strategy: 8 Brands Doing Online Classes and More

Content Marketing Institute

For years, we’ve partnered with universities to do business competitions. Students from the University of Mississippi, Mississippi State University, and Southern Mississippi submitted business ideas, which a panel of judges from Renasant and local business partners narrowed to six. JakeAthey Click To Tweet.

Class 102
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The FASTForward Blog " Managing Personal Knowledge: Setting a Foundation for Transformation? : Enterprise 2.0 Blog: News, Coverage, and Commentary

Buzz Marketing for Technology

We were in a session together and I had to follow his concerns with a session on what blogs bring to business. tools like blogs to manage their personal knowledge so it will be an easier step for them to manage their personal business knowledge in a similar way. Japanese Business Culture & Social Computing. April 2008.

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How Relevant Marketing Content Helps B2B Branding

Industrial Marketing Today

Most CEOs of manufacturing, engineering and technical companies do not believe in the value of brand building and consider it the domain of consumer marketing (B2C). Yes, GE and Microsoft sell directly to end-users but they are primarily B2B companies. Branding is an expense item like the rest of marketing. Definitely not.”

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2 Mistakes that Cause Content Syndication to Fail

Online Marketing Institute

The common thread amongst these complaints is lack of 1) sales satisfaction and 2) lead quality. Furthermore, we’re usually able to filter leads on criteria such as geography and company size, so that every lead the client pays for meets that client’s minimum demographic profile. We couldn’t reach half the contacts.”