2010 B2B Marketing Budgets and Mix Trends Research
Online Marketing Institute
NOVEMBER 1, 2010
Two of my recently published Forrester reports take a deeper look at marketing mix effectiveness and program spending trends. Almost half (49%) employ corporate blogging, a number much higher than the 32% who embraced this digital medium in 2008. Tim Harmon will likely publish on this data.) " in the marketing mix.
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