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Hubspot Offers Small Business Marketers a Big Bundle of Features

Customer Experience Matrix

Summary: Hubspot offers a bundle of Web traffic generation and lead management features in one low-cost package. But I don’t think that can scale: companies require many different services and will not want to buy and run each one separately. Small businesses willing to invest some effort should be pleased with the results.

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How to Recession-Proof Your Content Marketing Strategy

ClearVoice

Brands you use every day, like Groupon, WhatsApp, and Uber incredibly got their start during the Great Recession of 2008-2009. Content marketing is used by 79% of companies to generate quality leads, and there’s no more important time than a recession to be bringing in those leads. Don’t make any big decisions right away.

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Optify Lets Agencies Provide Small Business with Marketing Automation, Distributed Marketing, and Sales Enablement

Customer Experience Matrix

Optify was founded in 2008 and launched its original product, a search engine optimization (SEO) tool, about a year later. The company is planning an API to let clients export data directly. By contrast, the fourth trend seems to be driven by recognition that small business presents a huge opportunity.

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TALKING PROGRAMMATIC WITH…ADSQUARE

AdSquare Audiences in Motion

The company was born in Germany and is headquartered in Berlin, and as you probably realise, German privacy laws are very strict and we have adhered to these from day one, so we didn’t really have too many issues around GDPR. In fact, given the companies who exited the market due to the arrival of GDPR, we saw an uptick in business.

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LeadLife Bundles Services with Marketing Automation

Customer Experience Matrix

The new system features a cleaner interface and revised capabilities that reflect what LeadLife has learned about the needs of small to mid-size companies since its original product launch in 2008. Probably more important, LeadLife has also bundled marketing services with its software.

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7 Steps to Transforming Into an Inbound Agency

Hubspot

The company still offers traditional marketing services at its 10-person shop, everything from wrapping a car in collateral to creating a brochure. An 85-person agency, Digital Relevance (formerly Slingshot SEO) was named the fastest growing private company in central Indiana by the Indianapolis Business Journal in 2012. Start small.

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Finding B2B Social Media Tools That Add Value – not Just Time

Online Marketing Institute

Start with Forrester’s POST approach , and fold the tools in later. Bliss-001 03/08 500 Fifth Ave., Suite 1010, New York, NY 10110 Terms and Conditions Privacy Policy.