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Is Growth-Driven Design For Websites Still A Thing?

Square 2 Marketing

Back in 2008, when HubSpot first arrived on the scene, most agencies worked project to project. HubSpot started teaching agencies to think differently about their services and that they should be bundled into ongoing monthly retainers. How about an origins story for growth-driven design (GDD) to get us started?

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Hubspot Offers Small Business Marketers a Big Bundle of Features

Customer Experience Matrix

Summary: Hubspot offers a bundle of Web traffic generation and lead management features in one low-cost package. But it added Salesforce.com integration in 2008, which also meant the leads and their activity history could be shared with sales people. Small businesses willing to invest some effort should be pleased with the results.

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TALKING PROGRAMMATIC WITH…ADSQUARE

AdSquare Audiences in Motion

A lot of the media businesses that bundle in data with their offering struggle somewhat to gain consent for the data they are using. When data and media are bundled together that can sometimes be opaque and there is a demand, client-side, for more transparency and the ability to A/B test.

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Optify Lets Agencies Provide Small Business with Marketing Automation, Distributed Marketing, and Sales Enablement

Customer Experience Matrix

Optify was founded in 2008 and launched its original product, a search engine optimization (SEO) tool, about a year later. Placing them in the larger industry perspective gives me a chance to at least drop all their names and makes it easier to decide which to profile next.

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How to Recession-Proof Your Content Marketing Strategy

ClearVoice

Brands you use every day, like Groupon, WhatsApp, and Uber incredibly got their start during the Great Recession of 2008-2009. You may also want to identify which of your products or services you could bundle together and promote synergistically, commonly known as the Halo Effect.

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LeadLife Bundles Services with Marketing Automation

Customer Experience Matrix

The new system features a cleaner interface and revised capabilities that reflect what LeadLife has learned about the needs of small to mid-size companies since its original product launch in 2008. Probably more important, LeadLife has also bundled marketing services with its software. Other companies have taken a similar approach.

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Connecting 2 the World: Lessons learned from New Communication Technologies in Organziational Life

Buzz Marketing for Technology

Tuesday, June 10, 2008. June 11, 2008 9:33 AM. June 11, 2008 6:28 PM. June 12, 2008 5:01 AM. ▼ 2008. (43). skip to main | skip to sidebar. Connecting 2 the World. Connecting ideas, cultures, and disciplines. Lessons learned from New Communication Technologies in Organziational Life. joanvinallcox. Newer Post.

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