Webbiquity

JANUARY 22, 2019

Year founded: 2008. We coupled this by building relationships with thought-leaders who helped us gain entree into momentum accounts. It will take much more time, resources, and capital than you think to get to market momentum. The Company. Funding rounds: Raised more than $3M since June 2017.

Marketing AI 175

Marketing AI B2B Thought Leadership Thought Leadership B2B Sales 175

KoMarketing Associates

JANUARY 6, 2014

What resources do marketers need to have ready to develop a mobile app? CEO Dan Katcher founded Rocket Farm Studios in December 2008 to help companies capitalize on the exploding market of smart phone applications. Thank you, Dan, for sharing your thoughts on the evolving world of mobile apps! . About Dan Katcher.

Mobile Marketing 120

Mobile Marketing Ad Building Search Engine Marketing Startups 120

Webbiquity

OCTOBER 16, 2018

Ideally, influencer marketing should be approached as building a relationship. The financial market meltdown in 2008 seemed like the final straw. For example, in the human resources (HR) technology space, Human Resource Executive is a traditional trade journal. But the story didn’t turn out that way.

Marketing Automation Services 244

Marketing Automation Services Trade Show Advertising Agencies Verticals 244

markempa

AUGUST 1, 2017

Despite all the time, money, resources spent on improving sales productivity, just 13% of sales people produce 87% of revenue in a typical organization according to the Sales Benchmark Index. Building emotional connection and trust. Building emotional connection and trust. Let me explain. They’re just not very good at it.

Sales Qualified Leads 324

Sales Qualified Leads Peer-to-peer Buyer Personas Work Management 324

B2B Digital Marketer

DECEMBER 21, 2023

We explore the essential components of building a strong digital presence, the role of educational content, and the strategic use of social media and SEO. Furthermore, we classify B2B buyers into distinct personas, discussing their unique attributes and their implications for business strategies.

Marketing Strategy 52

Marketing Strategy Marketing & Strategy B2B Marketing Marketing Attribution 52

B2B Digital Marketer

MAY 11, 2023

Kate DiLeo, the “accidental brand strategist,” embarked on her branding journey while navigating her first sales job amid the market crash of 2007 and 2008. Faced with the challenge of meeting quotas, Kate quickly grasped the importance of a compelling and authentic message to cut through the clutter and engage prospects.

Storytelling 52

Storytelling B2B Sales Sales Cycle Amazon 52

Salesforce Marketing Cloud

OCTOBER 14, 2021

I became a Salesforce super user, not only helping to improve the company’s sales processes but also building a whole new personal brand in sales ops.”. I became a Salesforce super user, not only helping to improve the company’s sales processes but also building a whole new personal brand in sales ops. HIT THE TRAILS. “I

Peer-to-peer 95

Peer-to-peer Thought Leadership Work Management Communities 95

Martech

MAY 18, 2022

My SLENTRE.COM staff in early 2008 at our virtual office in Second Life. Despres has been heavily involved with virtual spaces for almost twenty years and has become my go-to for all things related to building and engaging virtual communities. My avatar and editor-in-chief, Avarie Parker, is second from the right. Speak their language.

Rules 144

Rules Planning Work Management Advertising Agencies 144

Zoominfo

DECEMBER 19, 2018

searching for a question or resource, looking up design templates, or even hunting for the best tips and tricks to complete a task you’ve been handed. But, what is new is the abundance of video resources now available within Google search results. So, if you’re on the hunt for new marketing resources, look no further.

Youtube 220

Youtube Advertising Channels Work Management Marketing Attribution 220

Convince & Convert

JULY 27, 2011

I have learned from personal experience that building a platform is not only beneficial, but also imperative for many companies’ survival. From 2002 until 2008 nearly my entire livelihood was tied to one fairly specific type of work : enterprise resource planning (ERP) consulting. How did I do this? Phil Simon 2.0.

Business 136

Business Consulting Mobile Marketing Planning 136

Onalytica B2B

AUGUST 23, 2017

Influencer marketing is the practise of building organic and lasting relationships with influencers that are relevant to your brand, on an equal value partnership basis- delivering value to you, your influencer and your target audience through influencers’ networks. ” Bryan Kramer , CEO, Pure Matter.

Peer-to-peer 192

Peer-to-peer Advertising Agencies Word of Mouth Work Management 192

WebMarketCentral

MARCH 2, 2009

Unless you are optimizing only for some extremely niche keywords, off-page optimization—building links from other websites to yours—is a critical and significant factor for SEO success. The blog posts cited here, some of the best of 2008 on the topic of link building, provide guidance on how and where to obtain valuable external links.

Link Building 20

Link Building SEO Ad Building Linkbait 20

Tomorrow People

OCTOBER 24, 2017

Under Armour: Expert Community-Building. Community building is a crucial part of its content marketing strategy. Invest time and resources into building your own communities, and nurture them with useful content to reap the rewards of engagement and conversion. It all started in 2008, with the launch of GE Reports.

Marketing & Strategy 147

Marketing & Strategy Marketing Strategy Content Marketing Planning 147

Martech

NOVEMBER 14, 2022

Companies could go back to their pandemic tactics, in which they invested in email to keep customers informed and build authentic relationships. Or they could revert to their business practices in the 2008 recession and just discount everything in a mission to save revenue targets. Looking to the future.

Enterprise Management 109

Enterprise Management Work Management Paid Search Agency Marketing Management 109

Zoominfo

OCTOBER 5, 2021

searching for a question or resource, looking up design templates, or even hunting for the best tips and tricks to complete a task you’ve been handed. But, what is new is the abundance of video resources now available within Google search results. If you’re on the hunt for new marketing resources, look no further.

Youtube 100

Youtube Advertising Channels Work Management Marketing Management 100

Zoominfo

FEBRUARY 28, 2018

Between 2008 and 2014, use of cloud-based CRM jumped from 12% to 87% ( source ). Automated reports save time and resources by ensuring the right individuals receive the most relevant data in a timely, organized manner. For those who work in sales, this places even more emphasis on relationship building. It’s as simple as that.

Work Management 225

Work Management B2B Marketing Management B2B Sales 225

Strategic-IC

MARCH 24, 2020

In times of economic uncertainty it is normal to draw parallels with previous economic downturns such as those caused by the dot.com bubble or the 2008 credit crisis. Now is not the time to be gating "trust building" content. Now is not the time to be gating "trust building" content. Think about your offering.

B2B Marketing 76

B2B Marketing Planning B2B Buyer Intent 76

Convince & Convert

FEBRUARY 17, 2016

Coming from a fine arts degree, moving into agencies, and finding his groove in social media, Jason Keath founded Social Fresh in 2008. From this desire to be an educational resource, the Social Fresh Conference was born as a yearly hub of all things new in the social media world. . In This Episode. Jason Keath on Twitter: @jasonkeath.

Social Media 89

Social Media Social Marketing Media Paid Search Agency 89

Martech

MAY 18, 2022

My SLENTRE.COM staff in early 2008 at our virtual office in Second Life. Despres has been heavily involved with virtual spaces for almost twenty years and has become my go-to for all things related to building and engaging virtual communities. My avatar and editor-in-chief, Avarie Parker, is second from the right. Speak their language.

Rules 98

Rules Work Management Advertising Agencies Paid Search Agency 98

Customer Experience Matrix

SEPTEMBER 28, 2011

Neolane – provides multi-channel campaign management, realtime interactions, and marketing resource management. Entiera also builds and maintains the client’s marketing database. MarketingPilot – started as a marketing resource management system and has steadily expanded. Decision Software Inc. Only available as a service.

Marketing Automation Services 120

Marketing Automation Services Enterprise Management Resource Management Marketing Management 120

DemandBase

APRIL 2, 2020

Since the turn of the century, namely 2001 and 2008, we’ve had to figure out new realities and reinvent the way we go to market during economic downturns. The answer is to set up an online resource center that uses account-based targeting to identify K-12 schools and universities that are showing intent for distance learning, e-learning, etc.

Paid Search Agency 52

Paid Search Agency B2B Thought Leadership Work Management Account Based Marketing 52

B2B Digital Marketer

MARCH 30, 2023

He sold the firm in 2005, and in 2008 started over, creating Convince & Convert, a global digital strategy firm that’s served 40 FORTUNE 500 brands. After that success, Jay began his first solo adventure, creating Mighty Interactive – going on to become Arizona’s most successful digital strategy consultancy.

Top of Funnel 59

Top of Funnel Digital Marketing Funnels Work Management Marketing Management 59

Heinz Marketing

APRIL 27, 2020

Are you building cars or skateboards?: In a downturn, provoke your customers: This Harvard Business School article (published after the 2008 downturn) has some great real-time lessons that “favor the bold”. On the other side, compensation packages are materially lower (commensurate with executive comp reductions across many companies).

Planning 70

Planning Marketing Analytics Tools Allocation Practices 70

Conversica

DECEMBER 20, 2022

Do you recall that this was during the 2008 Great Recession? RDAs can answer questions, provide resources, carry on two-way conversations, and identify/elevate contacts who are ready to buy. Revenue leaders need to get their teams focused on the right work—building relationships and closing deals.

Enterprise Management 98

Enterprise Management Work Management Budget Programs Lead Ranking 98

nDash

MAY 10, 2021

Since 2008, Google searchers have had access to the search engine’s Google Suggest feature. It might seem obvious to some content strategists, but others may not realize the valuable resource they have at their fingertips—Google. Keyword tools, like Google Trends , are an excellent resource for finding trending keywords.

Long Tail Marketing 52

Long Tail Marketing Google Tools Generation 52

WebMarketCentral

JULY 6, 2009

Where can you find the best SEO tools and resources (I mean, other than here)? Bare Lying Google Myths by HomeBiz Resource Louis Liem summarizes the Q&A from a Google webmaster event by dispelling a number of common myths about SEO and how Google ranks websites. Looking for a concise explanation of the different types of redirects?

SEO 20

SEO Marketing Proposals Best Practices PageRank 20

Sprout Social

MAY 26, 2020

The fall was at least partly fueled by reverting to manufacturing in 2008 when more digitally literate companies were rising to the recession’s challenge and diversifying their offerings. That can help avoid a brand reputation nightmare, and even build trust. What does the challenge of media literacy mean for marketing today?

Planning 141

Planning Paid Search Agency Digital Marketing Funnels Work Management 141

Martech Advisor

DECEMBER 3, 2019

Content is published at an unprecedented rate now, and attention is the most precious resource, while it gets harder and harder to trust brands. I remember my first guitar lesson, in 2008, where my tutor taught me a simple phrase to remember string names – EADGBe, in the right order. The answer is by telling stories.

Storytelling 70

Storytelling Paid Search Agency Planning Work Management 70

6sense

AUGUST 26, 2021

Are you building cars or skateboards?: It’s really easy (whether you’re following Agile or not) to push out a bunch of features that have no continuity or throughline. In a downturn, provoke your customers: This Harvard Business School article (published after the 2008 downturn) has some great real-time lessons that “favor the bold”.

Planning 48

Planning Marketing Analytics Tools Allocation Practices 48

Biznology

NOVEMBER 1, 2016

Your resourcefulness and ability to easily adapt to the latest input often makes you the one who finds answers to the most challenging questions.” I first worked with Kimberly-Clark back in 2008 to help reduce the spread of healthcare associated infections and, after eight more years, we get to work together again.

Social Media 0

Social Media Media Paid Search Agency Verticals 0

Buzz Marketing for Technology

OCTOBER 6, 2008

Posted by Michele Martin on September 29, 2008 at 6:47am. s a greater emphasis on building a reputation and connecting to employment and business opportunities. Spectator --Read the resources on LinkedIn posted here and any comments people make on this Forum thread. Joiner/Collector --Read the resources and Forum comments.

Linkedin 100

Linkedin Ning Screencast Social Networks 100

WebMarketCentral

JULY 20, 2009

Resources for starting a new business, ideas for naming that business, mistakes to avoid, lead generation strategies to embrace, how to apply some of Warren Buffet's wisdom to online marketing efforts.find all of that and more here in this final collection of the best posts on strategy and branding from the past year. What's in A Name?

Marketing & Strategy 20

Marketing & Strategy Brand Identity Branding Best Practices 20

WebMarketCentral

MARCH 23, 2009

Seven Building Blocks of a Destination Website: #6 Voice by Search Engine Guide The prolofic Stoney deGeyter explains how voice gives your website a unique personality, the different types of voice and examples of each: humorous, thoughtful, down-to-earth and others. There you have it, the best writing on writing from 2008.

Copywriting 20

Copywriting SEO Best Practices Internet Marketing 20

Buzz Marketing for Technology

JUNE 27, 2008

March 14th, 2008. The results of this study will be presented at WWW2008 , the 17th International World Wide Web Conference which will be held on April 20 to 25, 2008 in Beijing, China. In its March/April 2008 issue , Technology Review has published a series of articles about the 10 Emerging Technologies of 2008.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Webcast 100

Bannerflow

APRIL 6, 2023

For example, the 2008 recession shook various economies to their core causing a 13% decline in the entire U.S. According to the Harvard Business , ‘it is healthy to evaluate campaign spend on a periodic basis to overcome out-of-date habits and to reinvest in the right areas’, even more so during a time when resources are tight.

Marketing AI 52

Marketing AI Advertising Agencies Marketing Budget Marketing & Strategy 52

ClearVoice

OCTOBER 21, 2022

Brands you use every day, like Groupon, WhatsApp, and Uber incredibly got their start during the Great Recession of 2008-2009. Focus your content on brand-building & values-based messaging to restore and maintain that trust with your audience. In fact, many brands have seen massive growth during times of economic crisis.

Planning 96

Planning Marketing Budget Marketing Strategy Marketing & Strategy 96

Bluetext

FEBRUARY 14, 2024

Pallas Advisors / Pallas Ventures / Pallas Foundation: Richard Spencer , former secretary of the Navy (2019) Snowpoint Ventures : Doug Philippone , former Army Ranger (2008) J2 Ventures : Patricia D. Army (2023). Horoho ,former Army surgeon general Insight Partners : Nick Sinai , former White House deputy chief technology officer (2014).

Enterprise Management 36

Enterprise Management Work Management Marketing Management Startups 36