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5 Marketing Pivots We Can Only Admire

DemandBase

Since the turn of the century, namely 2001 and 2008, we’ve had to figure out new realities and reinvent the way we go to market during economic downturns. We did this all while striking the right balance between being helpful and supportive, and generating revenue. Thought leadership in action!

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Best of 2008: Random but Interesting, Part 1

WebMarketCentral

Online tools to help you check out that prospective employee, new next-door neighbor or potentially significant other? Resources to improve your Internet marketing skills? Help wanted. While these search engines / portals / directories have much lower traffic than the big three, that traffic is much more focused.

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Intranet Blog :: E-mail fatigue

Buzz Marketing for Technology

Human Resources. E-mail management strategies and technologies can certainly help but are not the sole answers to the e-mail problem. Better knowledge management would certainly help (see The lost meaning of knowledge management). Beehive builds buzz at IBM. Another portal bites the dust. Content Migration.

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Chuck's Blog: Why Supporting Knowledge Workers Is Hard For IT

Buzz Marketing for Technology

Storage Virtualization and Data Migration » June 10, 2008. Or create a slick new customer portal. Justifying Productivity Gains Is Squishy Stuff If the rationale of a given knowledge-worker initiative is to make them more productive, youre going to have a devil of a time building the business case. Chucks Blog.

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How To Create A Know-It-All Company - CIO.com - Business Technology Leadership

Buzz Marketing for Technology

Relationship Building/Networking. More / Register » Learn more about the CIO Executive Council » RESOURCE CENTER. Recruiters with positions to fill see instant benefits when they get on-the-spot help from people theyve never met but who work for the same company. Data Center. Energy Efficiency. Space Management.

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Information Literacy in the Workplace - Special Libraries Association

Buzz Marketing for Technology

" 1 This leads me to believe many of us have yet to comprehend the importance of information literacy and the role it plays in building the information skills and competencies of current and future workers. What many organizations lack is an infrastructure that helps provide the required complementary information literacy skills.

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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

In fact, 88% said Web sites were important in helping them decide what to buy. Yesterday, Demandbase announced a new software suite to help marketers harvest passive traffic visiting Web sites. B2B marketers looking for ways to turn their Web sites into demand generation tools have some new solutions to consider.