Convince & Convert

APRIL 20, 2010

link] Eric_Hoffman I'm game, even if my game is a bit weak…in the month of March, for my personal blog, I saw a whopping 29 different search terms used to get to my content and for the work blog that I help to maintain we saw 190 different search terms used to get to that content.

Long Tail Marketing 117

Long Tail Marketing Blogger Paper Content 117

Convince & Convert

FEBRUARY 15, 2010

Social network connectivity is becoming the post-modern email newsletter. This puts significant pressure on email to be more relevant, because most of what would be contained in an email newsletter or special offer now happens faster and more personally within Facebook, Twitter or other social outposts.

Social Media 114

Social Media Media Webinar Metrics Paid Search Agency 114

Convince & Convert

MARCH 4, 2010

This sounds simple, but it’s shocking how many bloggers aren’t clear on the core business rationale behind their blog initiative. Blogging for Community These blogs seek to guild a consistent readership that interact with the blogger(s) and advocate on behalf of the content on other social outposts. What’s the Point?

Webinar Metrics 130

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 130

Online Marketing Institute

APRIL 4, 2011

Besides Google Adwords and Bing, what other major PPC sevices are. As a result, from 2008 to 2010, blogging actually rose 3 percent as an Internet activity among all adults. When working with multiple authors, resources like Google Calendar or Google Docs help organize efforts. Are you a Search Engine Watch Member? |

SEO 40

SEO SEM Effectiveness Enterprise Management 40

Industrial Marketing Today

OCTOBER 26, 2009

High bounce rate — is the percentage of single-page visits or visits in which the person left your site from the entry page. For example, the search term “industrial valves” yields 238,000 pages in Google. You are excited until you see two key site statistics that burst your bubble. They are: 1. Thanks for the thoughtful post.

Traffic 60

Traffic Lead Scoring Lead Ranking Top of Funnel 60

Online Marketing Institute

JUNE 27, 2009

5 Surefire Ways to Increase Google Adsense Earnings Five Mistakes Can Sink Your PPC Campaign Microblogging on Facebook with Hellotxt How to write an attractive blog post – 8 Tips Twitter Marketing Strategy Interview - Marketing Professor How to Optimize Your Website for Google Local Search Website Optimizer, What Should I Test?

Search Engine Marketing 40

Search Engine Marketing Paid Search Agency Search Marketing Adsense 40

Online Marketing Institute

JUNE 15, 2009

Home About Resources Archives Subscribe Consulting Contact How NOT to pitch a blog 29 Comments | Posted by Lee Odden on Aug 29th, 2007 in Blog Marketing , Blogging , Online Marketing , Online PR In the past I’ve written about blogger relations offering tips on how marketers or PR professionals ought to present their story ideas to bloggers.

Online Marketing 40

Online Marketing Blogger PR Digital Asset Management 40

Convince & Convert

FEBRUARY 5, 2010

I’m a big believer in humanization of your blog (in fact, it’s one of my 11 must-dos for serious bloggers ). Personally I think having the photo on the far right anchors it a bit better, but people seem to be responding well to #3. But I need your help with the biggest change – the header. 2 many words I guess?

Paid Search Agency 109

Paid Search Agency Webinar Metrics PR Advertising Agencies 109

Online Marketing Institute

JUNE 22, 2009

Google has dis-intermediated the content business. … Read more… Doug Kessler | December 23rd, 2008 | 3 comments Papa’s got a brand new bag, maaan. We… Read more… Neil Stoneman | May 8th, 2009 | 4 comments Why we steal from our clients. And Ronald Reagan has emerged as a genuine internet pioneer. Okay, okay.

Paid Search Agency 40

Paid Search Agency Demand Generation Agencies Advertising Agencies B2B Marketing 40

Buzz Marketing for Technology

JUNE 27, 2008

Bursters don’t hesitate to declare what they’re doing whether it’s personal or professional, because this makes it easier for colleagues to connect, collaborate, and coordinate with them — it makes teams more productive and binds them together on a human level. have been pondering burstiness vs busyness lately.

Wiki 100

Wiki Enterprise Management Work Management Web 2.0 100

Convince & Convert

JULY 26, 2010

Aside from optimizing the structure of the site and the pitches themselves, sheer volume and traffic drove our authority with Google and other search engines. Meaning, a brand (or person) could benefit by leveraging the crowd. Each of the 27,000 companies that use the service had the same goal – to share their pitch.

Social Media 115

Social Media SEO Marketing Websites PR 115

Convince & Convert

MARCH 23, 2010

Here they were, arriving at your party with nary a prior personal connection, but looking for a good time just like everyone else. Humanize Your Blog Remember, it’s a blog not a white paper, and a key differentiator is personality. And infuse your writing with personality and voice. (If Make links to your bio easy to find.

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Hubspot

APRIL 17, 2013

Divorce and separation can also be a very private process that clients would rather Google than ask a friend about. Their marketing messaging even earned the attention of President Obama, who personally flew to the plant in Hatfield, PA to deliver a speech. While they started off in Nashville, they’re now our neighbors in Boston.

Paid Search Agency 28

Paid Search Agency Inbound Marketing Enterprise Management Marketing Budget 28

Convince & Convert

MAY 11, 2010

I also like to look at search data, both the searches that people are conducting about your company on Google ( use this free keyword tool ), (insert Google keyword tool screen shot) and the searches conducted on your Web site (assuming you have a search function). Google isn't going to be enough forever.

FAQ 137

FAQ Top of Funnel Paid Search Agency Social Media 137

B2B Marketing Zone Posts

DECEMBER 1, 2010

Google Analytics. Certainly in this era where people actively seek information that is pertinent for their needs, questions or buying journey, personalized and valuable content is crucial. People are now curating lists of the most influential bloggers by Klout score. Facebook Insights. ReTweeting. Reporting news.

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40

Convince & Convert

AUGUST 19, 2010

The email is well-designed, personalized, and compelling. So much so, that 49% of recipients take the time to write about their experiences on a website form Western River provides. Thus, Western River doesn’t really have one blog, it has hundreds of keyword-focused blogs.

Social Media 140

Social Media Media Webinar Metrics Marketing & Strategy 140

Convince & Convert

SEPTEMBER 20, 2010

so if last decade consumers trusted google organic results and arguably ppc positions, then this decade they will place greater value on their increasing reliance of social recommendation via their social circles. power to the people ? power to the people ?

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

Convince & Convert

AUGUST 10, 2010

Joe Fernandez : The amont of public-facing data attributed to a person’s name has exploded. We’ve gone from MySpace and a era of anonymous accounts and comments attributed to “SexyBear1984″ to using our real names on Facebook, Twitter, and elsewhere as we build personal brands.

Paid Content 133

Paid Content CRM Paid Search Agency Social Media 133

Convince & Convert

AUGUST 18, 2010

How can we find the most influential bloggers and get them to write about our client? Better question: How can we develop a sustainable, ongoing social media strategy that will turn customers into advocates over the long haul? Everyone, ultimately, is as ‘bad’ as each other when it comes to SM. Does that make sense?

PR 160

PR Social Media Paid Content Media 160

Convince & Convert

JULY 14, 2010

A Google search of the phrase “social media ROI” provides 694,000 results (at least at this writing). I recently heard a poignant expression, “you are your Google results”. Personally, I have had to serve in the positions of jester, leper, and pariah in my efforts to have others adopt social media strategies.

Social Media 134

Social Media Webinar Metrics Media Marketing & Strategy 134

Buzz Marketing for Technology

JUNE 27, 2008

« Free Personal Branding Teleseminar by A Brand You World Summit. 50 Habits of a Highly Effective Blogger. I met a few celebrity bloggers like Mark Cuban, John Chow and Matt Mullenweg (founding developer of Wordpress) and attended many great sessions about blogging, podcasting, videocasting, SEO and social networking, etc.

Blogger 100

Blogger Effectiveness Comparison Pricing 100

Convince & Convert

FEBRUARY 23, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Your Social Strategy Proactive or Reactive?

Social Media 117

Social Media Webinar Metrics Media Marketing & Strategy 117

Convince & Convert

MAY 26, 2010

The metrics available on Facebook are in many ways better than you can get from Google Analytics. Facebook fan pages are email newsletters 2.0 link] online marketing blog using facebook fan page as a newsletter is a great idea, thanks for the great article.

Social Media 134

Social Media Media Paid Search Agency Video Marketing 134

Single Grain

JULY 26, 2019

Next, you’ll need to pair your broad keyword phrases with broken link prospecting phrases and enter them into Google in order to discover potential sites that could offer dead URL link building opportunities. If the first newsletter listed on a web page is from 2008, do you think it is an actively managed website? Probably not.

Link Building 105

Link Building SEO Ad Building Budget Programs 105

Convince & Convert

SEPTEMBER 21, 2010

I mined my Google Analytics and put together a list of the 25 most popular posts that have ever appeared on this blog , ranked by total number of page views. It’s also tough information for bloggers to get who haven’t had the traffic volume that C&C gets. But this distribution surprised me. Thanks for this research.

Social Media 141

Social Media Media Webinar Metrics Marketing & Strategy 141

Buzz Marketing for Technology

JUNE 27, 2008

Home the browser Campaign 2008 News & Politics Arts & Life Business & Tech Health & Science Style & Shopping Travel & Food Sports Slate on NPR Video PRINT DISCUSS E-MAIL RECOMMEND Facebook MySpace Mixx Digg Reddit del.icio.us Michael Agger posted April 16, 2008 Hulu Hoopla Is a new site the future of television?

Eye-Tracking 100

Eye-Tracking Paper RSS Privacy Policies 100

Convince & Convert

AUGUST 31, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Social Conversation a Myth? That’s feedback.

Conversion 116

Conversion Paid Search Agency Social Media Advertising Agencies 116

Convince & Convert

JULY 28, 2010

Make sure you’re not just shopping who you think your competitors are, but also who Google says your competitors are, based on search engine results. The way they handle questions, friction, and sticking points can serve as inspiration or a warning to your efforts.

Social Media 148

Social Media Media Webinar Metrics Marketing & Strategy 148

Online Marketing Institute

OCTOBER 31, 2010

So, I took a personal inventory and created this overview of the 39 social media tools I use daily. Also, some bloggers (including Ari Herzog and Valeria Maltoni ) don’t favor including tweets as comments, since they are not true “comments.&# Despite being free, Google keeps adding functionality to Google Analytics.

Social Media 40

Social Media Paid Content Tools Media 40

Convince & Convert

SEPTEMBER 8, 2010

We easily forget that Facebook was one of the first social networks that insisted that we use REAL names, and policed personal profiles accordingly. MySpace adopted that spirit of personal scrapbooking, and let its members commit unspeakable crimes against HTML, fonts, color schemes, and animation.

Paid Content 136

Paid Content Facebook Paid Search Agency Advertising Agencies 136

Convince & Convert

SEPTEMBER 21, 2010

I’ve played with social media at a personal level and now it’s time to take it up a notch. I’ve played with social media at a personal level and now it’s time to take it up a notch. I’ve played with social media at a personal level and now it’s time to take it up a notch. link to post].

Social Media 167

Social Media Media Webinar Metrics Marketing & Strategy 167

Convince & Convert

FEBRUARY 9, 2010

world-wide shows that just 25% of respondents said their friends and peers are credible sources of information about companies – a decline of 20% since a similar analysis in 2008. A survey of 4,875 adults (500 U.S.) Tying Together Social Media and Corporate Social Responsibility Do You “Like&# How I Look In These Jeans?

Social Media 119

Social Media Webinar Metrics Media Paid Search Agency 119

Convince & Convert

JUNE 15, 2010

If you have a contact us form, an online lead generation form, an email newsletter sign-up, or a shopping cart, why are you still only asking for name, address, and email address? Now you know that person is active on those social outposts. While this integration is intended for personal use, you can utilize it for your business, too.

Social Media 153

Social Media Ideal Customer Profiles Paid Content Media 153

Convince & Convert

JULY 22, 2010

TNT encourages trainees to leverage the power of their personal networks, by providing participants with a personal, customizable microsite for reaching their fundraising goals by getting donations from friends and family.

Social Media 128

Social Media Media Paid Search Agency Webinar Metrics 128

Buzz Marketing for Technology

OCTOBER 3, 2008

Try adding your name in the URL to improve the Google rankings of your profile when people search for your name. Sign up for our daily email newsletter. Amit Agarwal is a professional blogger and personal technology columnist for a national newspaper. The Unnecessary Complex Design of Google Blogs Search.

Linkedin 100

Linkedin RSS Tips SMS 100

Convince & Convert

SEPTEMBER 21, 2010

You can also set up various searches from Google, Twitter, etc and run the RSS feeds from each search through Yahoo Pipes and have the resulting feed delivered to your inbox or RSS reader to monitor ongoing. Personally, one gripe I have with popular solutions out there is the latency in acquiring the data posted live. Hope that helps!

Social Media 155

Social Media Media Paid Content Work Management 155

Convince & Convert

SEPTEMBER 21, 2010

So, I took a personal inventory and created this overview of the 39 social media tools I use daily. Also, some bloggers (including Ari Herzog and Valeria Maltoni ) don’t favor including tweets as comments, since they are not true “comments.&# Despite being free, Google keeps adding functionality to Google Analytics.

Social Media 167

Social Media Media Paid Content Webinar Metrics 167