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Six Ways to Connect with Hard-to-Reach Business Buyers

Webbiquity

The term “influencers” can cover a broad range of people, from journalists and bloggers to analysts, consultants, speakers, and even other business executives. The range of ways they can help, and their structures for providing that assistance, are similarly diverse. Emotionally, people want to feel special.

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Influencer Marketing: What is it and Why Should You be Doing it?

Onalytica B2B

It’s definitive because it provides clarity and best practice to a relatively immature industry; it’s practical because it provides guidance and frameworks to help marketers get going right away. This guide is both definitive and practical (yes you guessed it- hence the name). ” Lee Odden , CEO, Top Rank Marketing.

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Marketing Storytelling for 2020: Woo Customers With Age Old and Cutting Edge Techniques

Martech Advisor

Content is published at an unprecedented rate now, and attention is the most precious resource, while it gets harder and harder to trust brands. I remember my first guitar lesson, in 2008, where my tutor taught me a simple phrase to remember string names – EADGBe, in the right order. The answer is by telling stories. Sparklines.

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How to Recession-Proof Your Content Marketing Strategy

ClearVoice

Brands you use every day, like Groupon, WhatsApp, and Uber incredibly got their start during the Great Recession of 2008-2009. Having a sound content marketing strategy in place helps keep you prepared for any eventuality. Want some help putting together a holiday content strategy ? What’s your #contentmarketing plan?

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" Some Thoughts About Effective Networking Online The Networking for Success Project: A W.TEC project, teaching Nigerian women to use Web 2.0 tools and other ICTs effectively to develop and advance their work.

Buzz Marketing for Technology

Published in June 23rd, 2008.   So, I used my blog to launch a campaign using online networking and raised enough money to help sponsor the conference and attend! I’ve been using online networking to help raise money to support children in Cambodia - a cause that is near and dear to my heart. NFS Schedule.

Web 2.0 100
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50 Content Marketing Influencers You Need To Follow

Atomic Reach

Jeff Bullas - Influencer, Author, and Blogger. He has created his own successful digital agency that focuses on providing honest feedback to clients while helping them enhance their own ROI. Since 2009, she has given one-on-one actionable marketing advice to clients to help them build their businesses online.

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Advanced Blogging Panel: How to Create Content That Drives Traffic and Engagement

Webbiquity

How can businesses use blogging effectively to increase online visibility and build relationships with their target audiences? Why is now the best time to start blogging, and what opportunities does it bring for business bloggers? Blogging is important because, up until 2008, more people still used offline (e.g.