| | 2008 + Blog + Hubspot | 69 articles |
| Page 1 of 1 | Previous | Next | B2B LEAD GENERATION BLOG FEBRUARY 28, 2008 Lead Nurturing is about Relationships, not e-mails Carrying on the theme of my recent post on lead nurturing as trusted advisors with the human touch , I came across Mike Volpe's post over the HubSpot Marketing Blog. thought he did a nice job of showing the human touch in action as part of the lead nurturing process. The goal of lead nurturing is to maintain a relevant and consistent dialog with viable future customers - regardless of their timing to buy. It's about relationships. Don't ever forget the human touch. Build relationships with the right people and companies regardless of their timing to buy. Think: customers for life. | B2B LEAD BLOG AUGUST 1, 2012 3 Demand Generation Dangers in a B2B Blog Redesign A big part of lead gen is content, and the simplest content machine on the web is a blog. The blog is our corporate thought leadership beacon, and it’s good mojo for our partners (blogroll!). And as Neil Patel, Eloqua, Marketo and Hubspot have shown us, when B2B content is crafted correctly, it becomes a killer tool for attracting qualified prospects to your sales funnel. | | | | | | | B2B LEAD BLOG AUGUST 1, 2012 3 Demand Generation Dangers in a B2B Blog Redesign A big part of lead gen is content, and the simplest content machine on the web is a blog. The blog is our corporate thought leadership beacon, and it’s good mojo for our partners (blogroll!). And as Neil Patel, Eloqua, Marketo and Hubspot have shown us, when B2B content is crafted correctly, it becomes a killer tool for attracting qualified prospects to your sales funnel. | JUNTA 42 NOVEMBER 3, 2011 The Muppets and Content Marketing: 3 Things You May Be Missing Since announcing the new movie back in 2008, various Muppets have been seen on SNL , Nightline , and many others. Guest blogging, guest webinars, blog commenting and speaking at partner events is necessary for your content marketing efforts to work. In the Content Marketing Institute’s most recent study (to be out shortly), 65% of businesses have a blog. | THE CRAP REPORT MARCH 26, 2010 Interview with David Meerman Scott was very honored that David was willing to spend an hour with me and answer some questions about his the second edition of his book, The New Rules of PR and Marketing , as well as some questions about marketing and blogging. You’re not going to charge anyone for this blog post. So, you’re on the Board of Advisors at HubSpot. HubSpot has a sales force. I like that. . | INDUSTRIAL MARKETING TODAY JANUARY 14, 2011 Content Marketing: Think Like a Publisher, Act Like an Investor Nobody cares about your products and services (except you)” was the title of a blog post written by David Meerman Scott (Author of the wildly successful book The New Rules of Marketing & PR and his new book Real-Time Marketing & PR ) back in 2008. The centerpiece of their content marketing strategy is blogging, to be more accurate, 73 blogs written by 14 in-house subject matter experts, all engineers. Rick Short , Indium’s director of marketing, in an interview by HubSpot , explained why blogging is so important to his company. | | | | | | | | | -
WEBBIQUITY | WEDNESDAY, SEPTEMBER 8, 2010 Best Social Media Stats and Market Research of 2010 (So Far) Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of social media, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. How many journalists also maintain blogs? national survey of reporters and editors revealed that 89% use blogs for story research, 65% turn to social media sites such as Facebook and LinkedIn, and 52% utilize microblogging services such as Twitter. million pieces of content (videos, photos, blog posts, links etc.) 35% of traditional journalists also blog. MORE >> -
WEBBIQUITY | MONDAY, SEPTEMBER 10, 2012 The Top #Nifty50 Women in Technology on Twitter for 2012 This year, we’re pleased to honor 50 women (below) and 50 men (in an upcoming post on the Blue Focus Marketing Blog ) who are among the top social media connectors and engagers in the technology world, representing technology vendors as well as related venture capital (VC), advisory and analyst firms. Liz also writes the Lead With Intuition blog. She also explores the many nuances of social marketing on her blog Social Media to Social Business. She also writes the Techronicity blog. She also blogs at Social Media Paige. Stacey Acevero. sacevero. Elyse_D. MORE >> -
INDUSTRIAL MARKETING TODAY | MONDAY, SEPTEMBER 20, 2010 B2B Lead Generation Using a Business Blog Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers. Business blogs for lead generation Even though business blogging is not widely used in B2B marketing and especially in industrial marketing, it can be very effective as a tool for lead generation. Do you have or need a lead generating business blog? MORE >> -
WEBBIQUITY | MONDAY, SEPTEMBER 10, 2012 The Top #Nifty50 Women in Technology on Twitter for 2012 This year, we’re pleased to honor 50 women (below) and 50 men (in an upcoming post on the Blue Focus Marketing Blog ) who are among the top social media connectors and engagers in the technology world, representing technology vendors as well as related venture capital (VC), advisory and analyst firms. Liz also writes the Lead With Intuition blog. She also explores the many nuances of social marketing on her blog Social Media to Social Business. She also writes the Techronicity blog. She also blogs at Social Media Paige. Stacey Acevero. sacevero. Elyse_D. MORE >> -
HUBSPOT | MONDAY, JUNE 27, 2011 10 Blogging Tactics That Increased One Business' Traffic by 300% River Pools and Spas publishes the most popular blog in the pool industry and is the number one pool company in the United States that specializes in fiberglass pools. The company started blogging in 2008, and to date, it has 760 blog subscribers. This company is a great example of an organization that uses blogging and organic search to its benefit. 10 Things River Pools and Spas Did Right While Blogging. 1) Got rid of PPC and decided to focus on earned traffic through blogging. 2) Used its blog to educate many potential customers at once. MORE >>
- Choosing an Email Marketing Software « The Effective Marketer THE EFFECTIVE MARKETER | MONDAY, JANUARY 11, 2010
- How to Use a B2B Blog to Win Customers and Influence Prospects INDUSTRIAL MARKETING TODAY | FRIDAY, MAY 21, 2010
- 50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far) WEBBIQUITY | TUESDAY, OCTOBER 5, 2010
- Best Social Media Stats, Facts and Marketing Research of 2010 WEBBIQUITY | MONDAY, JANUARY 17, 2011
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- The March Of Twitter: Analysis of How And Where Twitter Spread HUBSPOT | THURSDAY, AUGUST 26, 2010
- 4 Excellent Examples of Creative Google+ Business Pages HUBSPOT | FRIDAY, NOVEMBER 11, 2011
- The Ultimate Glossary: 101 Social Media Marketing Terms Explained HUBSPOT | WEDNESDAY, JUNE 23, 2010
- Best Website, UX and Mobile Design Guides and Tips of 2011 WEBBIQUITY | WEDNESDAY, MARCH 28, 2012
- The Ultimate Glossary: 120 Social Media Marketing Terms Explained HUBSPOT | FRIDAY, DECEMBER 30, 2011
- What Can Social Media Do for Your Business? Simple: Leads. HUBSPOT | THURSDAY, APRIL 22, 2010
- 2012 #Nifty50 Top Men in Technology on Twitter BLUE FOCUS MARKETING | SUNDAY, SEPTEMBER 16, 2012
- The Flaw in Calculating Inbound Marketing vs. Outbound Marketing Cost Per Lead? SMASHMOUTH MARKETING | WEDNESDAY, MARCH 4, 2009
- B2B social media case studies - 3 you can learn from and why they work DELICIOUS B2BMARKETING | MONDAY, NOVEMBER 8, 2010
- 7 Industries You Wouldn't Expect to Be Creative on Pinterest (But Are) HUBSPOT | TUESDAY, JUNE 26, 2012
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- B2B Marketing Summit Shows Old Problems Persist THE EFFECTIVE MARKETER | THURSDAY, OCTOBER 14, 2010
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- Top 60 B2B Marketing Posts and Hottest Topics November 2010 B2B MARKETING ZONE POSTS | WEDNESDAY, DECEMBER 1, 2010
- 12 Email Marketing Mistakes To Avoid [New Report] HUBSPOT | MONDAY, JANUARY 10, 2011
- Marketing Automation Venture Funding: Profitable or Profligate? FEARLESS COMPETITOR | WEDNESDAY, MAY 18, 2011
- How a Small VC's Commitment to Content Made a BIG Difference HUBSPOT | THURSDAY, APRIL 12, 2012
- The Power of Marketing Personalization in President Obama's Re-Election HUBSPOT | TUESDAY, MARCH 19, 2013
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- The Ultimate Glossary: 44 Email Marketing Terms Marketers Must Know HUBSPOT | FRIDAY, FEBRUARY 17, 2012
- Mobile App Downloads Are The New Email Opt-in HUBSPOT | TUESDAY, SEPTEMBER 7, 2010
- 3 Reasons to Attend Inbound Marketing Summit 2011 in Boston HUBSPOT | WEDNESDAY, AUGUST 10, 2011
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- Ambient Awareness: The Science of Facebook Status Updates HUBSPOT | MONDAY, JUNE 28, 2010
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- How a Senator Uses Social Media HUBSPOT | FRIDAY, NOVEMBER 12, 2010
- Capture Website Visitors To Know Who Has Been Visiting - They Might Be Qualified Leads DELICIOUS B2BMARKETING | SUNDAY, MARCH 13, 2011
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- Social Media and B2B Marketing Do Pair Well INDUSTRIAL MARKETING TODAY | TUESDAY, APRIL 20, 2010
- Generating More “Educated Leads” on a Small Budget INDUSTRIAL MARKETING TODAY | WEDNESDAY, APRIL 21, 2010
- Marketing Edge MARKETING EDGE | SATURDAY, JANUARY 12, 2008
- Best of 2008: Social Media Optimization, Part 5 WEBMARKETCENTRAL | THURSDAY, SEPTEMBER 3, 2009
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- Hubspot Offers Small Business Marketers a Big Bundle of Features CUSTOMER EXPERIENCE MATRIX | THURSDAY, JULY 30, 2009
- Best of 2008: Cool Web Tools, Part 2 WEBMARKETCENTRAL | MONDAY, AUGUST 3, 2009
- HubSpot's Social Media Delivers on ROI ACQUIRING MINDS | TUESDAY, SEPTEMBER 23, 2008
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