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Industrial Marketing Today
APRIL 28, 2010
Not everyone is a natural born blogger. There are examples and additional resources too. webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing. Copyright © 2010 Tiecas, Inc. All Rights Reserved.
Industrial Marketing Today
MAY 21, 2010
It is a balancing act between making your B2B blog too narrow in focus and standing out from the crowded field of bloggers. Some bloggers suggest that you pick topics that revolve around popular search terms/phrases used by your audience. I agree with you about being able to contact experts or bloggers. All Rights Reserved.
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Industrial Marketing Today
AUGUST 24, 2009
For example, “content creation.” Share customer stories or provide examples to make it more interesting and help your readers connect with their own situation. For example, no software in the world can flag the error between their and there. REVEAL Adding a personal experience helps to humanize your content. All Rights Reserved.
Industrial Marketing Today
JULY 14, 2010
Bloggers of all stripes have counted on the popularity of “list” posts whenever they’ve run out of fresh ideas for content. In my opinion, the best way forward is to create some original content and mix in a healthy dose of content curation using the best of human skills and automation techniques. What is content curation?
Industrial Marketing Today
OCTOBER 26, 2009
For example, fill out a form to download a white paper, register for a webinar, submit an order etc. That’s why your Home page may not always be the best entry point. For example, the search term “industrial valves” yields 238,000 pages in Google. That level of pre-qualifying is best left for the lead scoring stage.
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