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Customer Experience Matrix

2008

B2B

Alterian Pushes Into Social Media Management with Techrigy Acquisition

Customer Experience Matrix

JULY 16, 2009

Previous acquisitions include Web content management (MediaSurface, 2008), contact optimisation (Campaign Calculus 2.0, This isn’t about making it easy to react to comments on Twitter , add friends on Facebook , or research prospects on LinkedIn , which is how most marketing automation vendors are approaching social media.

Marketing Management

Marketing Management Acquisitions Social Media Marketing Automation Services

New Marketing Automation Options for Small Business in the VEST Report

Customer Experience Matrix

JANUARY 24, 2015

I’m revving up for the next edition of our B2B Marketing Automation Vendor Selection Tool (VEST) report, which will include six first-time entries. While GreenRope is new to the VEST report, the company itself was founded in 2008. I’ve already written about two of those, Inbox25 and AutopilotHQ (formerly Bislr).

Marketing Automation Services

Marketing Automation Services Small Business Marketing Paid Search Agency Marketing Report

Webinars

Sales & Marketing Alignment: How to Synergize for Success

How to Leverage Behavioral Science Insights for Direct Mail Success

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Customer Experience Matrix

Alterian Pushes Into Social Media Management with Techrigy Acquisition

New Marketing Automation Options for Small Business in the VEST Report

Webinars

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