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Top 60 B2B Marketing Posts and Hottest Topics November 2010

B2B Marketing Zone Posts

Though it’s a B2C case study, it clearly illustrates the importance of social media and, thus, is applicable to B2B marketing as well. While still a workhorse for b-to-b companies, e-mail marketing is getting increasingly stiff competition for mind share from social networks such as [.]. This is up from 16% in 2008.