Using Content to Move Prospects Forward in the Sales Cycle
Industrial Marketing Today
MAY 5, 2010
After-sales support such FAQs, How-to videos, Troubleshooting guides, User forums are all examples of after-sales content. Privacy Policy | Site designed by AMAInteractive a div. That closes the loop in your content marketing cycle while minimizing loss of qualified leads. Your content also needs to perform another key function.
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