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The Ultimate Glossary: 44 Email Marketing Terms Marketers Must Know

Hubspot

Email Sponsorships - Buying ad space in an email newsletter or sponsoring a specific article or series of articles. A segmented list means a more targeted and relevant email campaign, thus a higher response rate and less unsubscribes and spam reports. Copyright © 2008 Constant Contact, Inc. All rights reserved.

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

The fastest-growing demographic group on Facebook is no longer women over 55 years old–it’s now users under 18. A goldmine of social media trivia, e.g.: Classmates.com has the oldest demographic of any major social network. 5% of Americans had heard of Twitter in 2008; that figure rose to 87% last year. 75% of U.S.

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Glossary: 29 Email Marketing Terms Marketers Must Know

Hubspot

Email newsletter ads or sponsorships - Buying ad space in an email newsletter or sponsoring a specific article or series of articles. Open rate - The percentage of emails opened in any given email marketing campaign, or the percentage opened of the total number of emails sent. 40 per name.