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The Ultimate Glossary: 44 Email Marketing Terms Marketers Must Know

Hubspot

CTR (Click-Through Rate) - The percentage (the number of unique clicks divided by the number that were opened) of recipients that click on a given URL in your email. Email Sponsorships - Buying ad space in an email newsletter or sponsoring a specific article or series of articles. Copyright © 2008 Constant Contact, Inc.

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Glossary: 29 Email Marketing Terms Marketers Must Know

Hubspot

CTR (or Click-through rate) - The percentage (the number of unique clicks divided by the number that were opened) of recipients that click on a given URL in your email. Email newsletter ads or sponsorships - Buying ad space in an email newsletter or sponsoring a specific article or series of articles. 25 per email address.