Hinge Marketing

DECEMBER 16, 2013

He had been supporting himself through grad school by doing work for large computer companies like SAIC and NCR. “So the model of risking everything and working hard for success was natural to me.” Tim has also written more than 100 articles, and is the author of two monthly guest columns for ClickZ and Website Magazine.

Ideal Customer Profiles 48

Ideal Customer Profiles Profiling Landing Pages Lead Ranking 48

Outgrow

MAY 23, 2022

They’re a blogger, they’re a writer, they’re a on TikTok. You can promote your work on those channels, but you have to focus on being great at one thing like a Mr. Beast, like a PewDiePie like some of the best writers in the world, they focus on doing one thing. I think print magazines are coming back.

Content Marketing 52

Content Marketing Work Management Personalization Lead Ranking 52

Convince & Convert

MARCH 4, 2010

This sounds simple, but it’s shocking how many bloggers aren’t clear on the core business rationale behind their blog initiative. Blogging for Community These blogs seek to guild a consistent readership that interact with the blogger(s) and advocate on behalf of the content on other social outposts. What’s the Point?

Webinar Metrics 130

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 130

Convince & Convert

SEPTEMBER 21, 2010

Working on campaigns for several clients and its been a slow haul, especially for a new brand. Working on campaigns for several clients and its been a slow haul, especially for a new brand. Working on campaigns for several clients and its been a slow haul, especially for a new brand. Keep at it.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Convince & Convert

APRIL 15, 2010

To be on the same list (much less on top) with bloggers for whom I have tremendous respect and admiration ( Valeria Maltoni , Lee Odden , David Meerman Scott , and many others) is a real affirmation for what I’m trying to do. Photography magazines. Thank you to everyone who reads Convince & Convert. A well deserved honor.

Paid Content 124

Paid Content Content Marketing Paid Search Agency Planning 124

The ROI Guy

FEBRUARY 4, 2009

Wednesday, February 04, 2009 How TCO is a common sense sales and marketing Tool for Today’s Chaotic Economy My friend and board member Bill Kirwin, original father of TCO analysis with Gartner, put it best when he wrote this article for us on the power of using TCO as a sales and marketing advantage to win deals in these tough economic times.

Enterprise Management 40

Enterprise Management Work Management Marketing Automation Services Marketing Management 40

Convince & Convert

SEPTEMBER 14, 2010

If you were going to run an ad in a magazine, you would ask about both the psychographics and demographics of the reader so you could target the call to action and message appropriately. That’s the old-school marketing to which I think you refer — and another article we need to write.

Social Media 123

Social Media Work Management Marketing Management Media 123

Convince & Convert

JUNE 11, 2010

We’ve worked on this a lot, and since the book is about 1/3 written (here’s a picture of Amber when all the ideas for the outline have been wrung out of her), we need to lock it down soon. Your first assignment is to help us settle on a title. I expect a dedication. I owe it all to you all.&# kathysacks oh yes. kathysacks oh yes.

Webinar Metrics 124

Webinar Metrics Paid Search Agency Social Media Ad Exchange 124

Convince & Convert

AUGUST 10, 2010

I asked the CEOs about how this is working in practice. I did not work on the Klout campaign. TA : People who are influential in a category have worked hard to build and cultivate their personal brands. To keep the system from being gamed, it doesn’t work like that. Should companies treat customers differently?

Paid Content 133

Paid Content CRM Paid Search Agency Social Media 133

Convince & Convert

JUNE 3, 2010

link] Sodapopgirl RT @jaybaer: What BP Can Learn from Umpire Jim Joyce [link] >>sorry works. link] Sodapopgirl RT @jaybaer: What BP Can Learn from Umpire Jim Joyce [link] >>sorry works. RT @sawaob12: brilliant article @jaybaer: Truth, or Consequences? And to do everything we can so this never happens again.&#

Social Media 156

Social Media Media PR Webinar Metrics 156

Online Marketing Institute

NOVEMBER 8, 2010

Furthermore, there was a 33% percent conversion rate on leads generated through the New York landing page , compared to a 12% conversion rate on 2008. Earlier this year Kinaxis won B2B Magazine’s Social Media Award for Best Integrated Campaign for its social media prowess. Adriana Dunn This article is an great resource.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Content Marketing Institute

OCTOBER 2, 2018

Yet some brands are working with top comics creators and publishers such as Marvel Comics. OK, maybe writing this article as a comic script isn’t such a great idea, even if prose is at a disadvantage when discussing such a visual medium. Why risk the reputation of your brand with poor quality work for some marginal savings?

Storytelling 95

Storytelling Brand Identity Branding Advertising Agencies 95

Convince & Convert

FEBRUARY 23, 2010

– [link] (via @jaybaer) Nice article! link] via @jaybaer [link] Rachel Diehl Great article on how 2 craft messaging 2 ur mkt via social media.@Jaybaer link] [link] creative magazine Is Your Social Strategy Proactive or Reactive? – [link] (via @jaybaer) Nice article! Also, I work mostly with nonprofits.

Social Media 117

Social Media Webinar Metrics Media Marketing & Strategy 117

Convince & Convert

AUGUST 18, 2010

How can we find the most influential bloggers and get them to write about our client? Of course, there are a ton of outstanding PR firms doing excellent work in social media, including all the folks I have the great privilege to work with every day here at Convince & Convert. I'm a fan of your work Jay.

PR 160

PR Social Media Paid Content Media 160

Convince & Convert

MARCH 3, 2010

Agencies should also be working with clients on using social media as a market research tool, by surveying fans or creating dedicated, invite-only brand communities that serve as a living focus group. I work almost entirely with agencies. Knowing what is possible and what works in certain situations goes a long way. Let me know.

Social Media 121

Social Media Paid Search Agency Media Advertising Agencies 121

Online Marketing Institute

JUNE 22, 2009

Read more… Doug Kessler | June 11th, 2009 | 3 comments June 2009 Watch the Velocity web seminar on Content Marketing Stan just presented our web seminar with B2B Marketing magazine, called “Content Marketing: Thought Leadership in a Web 2.0 Seemed to go really well.

Paid Search Agency 40

Paid Search Agency Demand Generation Agencies Advertising Agencies B2B Marketing 40

Buzz Marketing for Technology

JULY 21, 2008

Decide how much time you truly need to spend on things like TV, Internet, magazines, news, etc. batching’, where we gather and work on similar tasks consecutively. work’ on each of the essential information tasks. I also schedule different time slots for personal emails, emails for this blog, and for work emails.

Digg 100

Digg Television marketing Privacy Policies Work Management 100

B2B Marketing Zone Posts

NOVEMBER 2, 2010

Awareness of Twitter has exploded; 87% of Americans said they were “familiar with” Twitter in a poll taken earlier this year, versus just 5% in 2008 and 26% in 2009. October 10, 2010 I’ve been asked about my perspective on Malcom Gladwell’s article, “ Small change: Why the revolution will not be tweeted.&# Tweet This!

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

Online Marketing Institute

NOVEMBER 4, 2010

Furthermore, there was a 33% percent conversion rate on leads generated through the New York landing page , compared to a 12% conversion rate on 2008. Earlier this year Kinaxis won B2B Magazine’s Social Media Award for Best Integrated Campaign for its social media prowess. Adriana Dunn This article is an great resource.

Social Media 40

Social Media Enterprise Management Social Marketing Work Management 40

Convince & Convert

MARCH 9, 2010

Remember, social media is about meeting your customers in their house, on their terms, and working together. But I think that we must understand that all social media sites do not work for every industry. Creating your presence everywhere doesn't exactly work, it just eats up more energy.

Social Media 133

Social Media Media Webinar Metrics Marketing & Strategy 133

WebMarketCentral

FEBRUARY 11, 2008

Does advertising on social media sites really work? Get the answers to these questions and more from this collection of some of the best articles and blog posts from 2007 on marketing research. Creativity & You by THINKing Blogger Harry Hoover comments on the results of study into the roots of creativity.

Research 20

Research Planning Best Practices Buying Cycle 20

Convince & Convert

JUNE 8, 2010

Named One of Arizona’s Top 25 Restaurants by Arizona Highways Magazine, show this message for a discount on an appetizer.&# That’s the Opportunity Economy at work. Opportunities Via Inquiry One of the agencies I work with is Flint Communication , based in Fargo. That’s the Opportunity Economy at work.

Social Media 128

Social Media Paid Content Media Paid Search Agency 128

Convince & Convert

AUGUST 25, 2010

August 25th, 2010 |Written By: Jay Baer | View Comments Tweet Today’s post is a collaboration with Clinton Bonner , community connectivity expert, futurist, and blogger at Everything to Everything. Experience=trust + loyalty, the formula is simple yet solving it takes work. link] jaybaer Brilliant point Mike. Where would Yahoo!

Paid Content 142

Paid Content Facebook Paid Search Agency Advertising Agencies 142

Webbiquity

SEPTEMBER 8, 2010

Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of social media, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. How are employees using the Internet at work? How are marketers planning to allocate budgets this year? Report: 6.8%

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100

Convince & Convert

APRIL 27, 2010

Louis. &# Could Randy have said (as has EVERY other flight attendant I’ve ever witnessed) “Information about beverages and snacks is located in the US Airways magazine on the seat pocket in front of you&# (the good ones tell you the page number) – of course he could. But he didn’t. You Make It That Way.

Social Media 131

Social Media Media Webinar Metrics Marketing & Strategy 131

Convince & Convert

SEPTEMBER 20, 2010

I see Twitter for branding working in only the rarest of examples. link] Sylvain Martel I work in the fabulous world of advertising, i am twitter user and honestly, for a long time, I retained my clients from investing too much time on it. It's not a stand alone tool, but works best when integrated in the marketing mix.

Twitter 145

Twitter CRM Business Paid Search Agency 145

Single Grain

DECEMBER 6, 2019

This epic list article has been updated to include 20 more digital marketing trends to help you get ready for next year! Marketers can no longer stick their heads in the sand and hope that educated guesses and the same old methods will work forever. conversion rate, proving that the personal touch works. UPDATED FOR 2020!

Marketing AI 145

Marketing AI Paid Content Trends Enterprise Management 145