accelerate agency

JULY 13, 2021

What are the most popular SaaS Companies? Best Practices For Choosing a SaaS Company. Services such as Amazon S3 launched in 2006, and 2008’s Google App Engine opened the door to PaaS (Platform as a Service) and to the idea of changing the relationship between developers/software companies and consumers. . Advantages.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Marketing Automation Services 52

Customer Experience Matrix

APRIL 5, 2009

CEO and co-founder Brian Giese had extensive experience in business sales and marketing and with existing demand generation systems when he began developing True Influence two years ago. On the brighter side: - The system API lets users easily adopt externally-built and -hosted Web forms to post into the True Influence database.

Demand Generation 120

Demand Generation Digital Asset Management Demand Marketing Management 120

Versium

AUGUST 14, 2018

Versium on Tuesday announced a partnership with LiveRamp , an Axiom company, to launch artificial intelligence-powered B2B audience segments,as part of a new business-to-business data management platform. Companies using the service see conversion rates increase by up to 900 percent, according to Versium.

Enterprise Management 40

Enterprise Management Marketing AI Work Management Marketing Management 40

Versium

AUGUST 14, 2018

Versium on Tuesday announced a partnership with LiveRamp , an Axiom company, to launch artificial intelligence-powered B2B audience segments,as part of a new business-to-business data management platform. Companies using the service see conversion rates increase by up to 900 percent, according to Versium.

Enterprise Management 40

Enterprise Management Marketing AI Work Management Marketing Management 40

Hubspot

OCTOBER 2, 2019

If you're considering a rebrand, keep reading to learn how to rebrand a company, plus examples of other brands who've successfully rebranded their website, name, logo, or entire company mission and purpose. Mergers and acquisitions -- when two companies come together, two brands come together, as well. Partial vs.

Guidelines 101

Guidelines Paid Search Agency Work Management Marketing Management 101

Online Marketing Institute

AUGUST 14, 2011

After interviewing nearly 40 experts and working with Charlene Li and a bit of help from myself, she’s found six distinct use cases (see compass below) on how companies are measuring using these new toolsets. Esp with high consideration set products and long sales cycle, it makes it difficult to track. Will send you a ping.

Analytics 40

Analytics Top of Funnel Research Webinar Metrics 40

Martech

FEBRUARY 24, 2022

The market is continually developing, and many vendors are investing heavily in AI and machine learning to expand the range of marketing and sales use cases for their solutions. Severna Park, Maryland-based CallTrackingMetrics was founded in 2008. Santa Barbara, California-based Invoca was founded in 2008. CallSource.

Marketing Attribution 98

Marketing Attribution Marketing Automation Services Enterprise Management Work Management 98

Online Marketing Institute

JULY 31, 2012

Sales & Marketing. --> Bloggers. --> Resources. 2008 FOLIO Award Winners. The breakdown: “Pinterest doesn’t have an open API yet, so data has been pretty limited. PaidContent.org Founder Launches Travel Media and Data Company. Company Name. * Advertising/Sales. Companys Focus. M&A and Finance.

Social Media 40

Social Media Enterprise Management Marketing Management CMS Development 40

Martech Advisor

FEBRUARY 4, 2020

The company bought the domain name facebook.com from AboutFace Corporation for $200,000. Opening up the Graph API to developers was a win-win because it helped Facebook integrate new functionalities and helped programmers build their businesses. With the product, the company also acquired its talent. The Early Days. Social Ads.

Facebook 134

Facebook Advertising Agencies Paid Search Agency Mobile Advertising 134

Online Marketing Institute

NOVEMBER 8, 2010

Increased spending on online marketing is driving companies to try new and innovative means of getting the word out about their products and services — one area that’s getting a lot of buzz with B2B marketers is social media. That’s what Kinaxis , an Ottawa-based supply-chain software company, did.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Hubspot

JUNE 23, 2010

A Application Programing Interface (API) - An API is a documented interface that allows one software application to to interact with another application. An example of this is the Twitter API. B BackType - BackType is a social media analytics company that helps companies measure their social engagement.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Convince & Convert

JUNE 10, 2012

Indeed, smart companies track social media’s impact on desirable behaviors such as lead generation, repeat website visits, and even corollation-derived ROI. Not every company wants or needs a comprehensive, enterprise-class technology platform. companies) small business market. But what of the mid-market?

CRM 128

CRM Top of Funnel Enterprise Management Work Management 128

Convince & Convert

JANUARY 3, 2012

So I thought, why not write a book that defines it as this new business model, because after I’d written the last book, The New Small , I was intrigued about companies that were doing things in an interesting way, but they were 10, 15, 20 employees max. Well, what about companies with ten, fifteen, twenty thousand employees?

Amazon 116

Amazon Facebook Google API 116

Buzz Marketing for Technology

JUNE 27, 2008

Written by Josh Catone / May 12, 2008 5:00 AM. / Weve written about a number of companies that employ crowdsourcing to produce their product or service here on ReadWriteWeb, but in this post well specifically look at companies that allow you to leverage the crowd to get something done. RWW Daily by Email. RWW Weekly Wrap-up.

Enterprise Management 100

Enterprise Management Work Management Marketing Management CMS Development 100

chiefmartech

FEBRUARY 19, 2018

Ten years ago, I started chiefmartec.com, with my first post in February 2008 announcing “ a blog for marketing technologists.” In October 2014, I led a session with marketing technology executives from nine Fortune 500 companies , and I was surprised by how large — and growing! Happy anniversary, dear martech readers.

Work Management 68

Work Management Marketing Management Marketing Automation Services Verticals 68

Convince & Convert

JANUARY 3, 2012

So I thought, why not write a book that defines it as this new business model, because after I’d written the last book, The New Small , I was intrigued about companies that were doing things in an interesting way, but they were 10, 15, 20 employees max. Well, what about companies with ten, fifteen, twenty thousand employees?

Amazon 64

Amazon Facebook Google API 64

SnapApp

APRIL 25, 2018

The 30 women featured below work in a variety of B2B contexts and for companies large, mid-sized--and even self-founded. Sonja has been working in the B2B space since 2008, and since then, she’s led content and marketing teams at B2B tech companies including Mattermark, KISSmetrics, DocSend, and Zenefits. Sonja Jacob.

B2B Marketing 91

B2B Marketing Work Management Enterprise Management Marketing Management 91

SnapApp

APRIL 25, 2018

The 30 women featured below work in a variety of B2B contexts and for companies large, mid-sized–and even self-founded. Sonja has been working in the B2B space since 2008, and since then, she’s led content and marketing teams at B2B tech companies including Mattermark, KISSmetrics, DocSend, and Zenefits. Sonja Jacob.

B2B Marketing 91

B2B Marketing Work Management Enterprise Management Marketing Management 91

KoMarketing Associates

JANUARY 11, 2018

The current Instagram API still requires manually posting of an Instagram photo, but apps like Buffer can remind you when to publish through a mobile push notification. For many companies, posting once a week is doable, so start with that goal then scale up to multiple times per week if you feel like you have more content to share.

Paid Search Agency 252

Paid Search Agency Companies B2B Broadcasting 252

Customer Experience Matrix

APRIL 14, 2009

It offers many features that appeal to large marketing departments: fine-grained user rights management, rule-based content selection, multiple scores per lead, central processes to score leads and transfer them to sales, APIs to integrate with external Web forms, campaign cost tracking, detailed ROI reporting, and project management with tasks.

Enterprise Management 120

Enterprise Management Features Marketing Management Marketing Automation Services 120

Online Marketing Institute

OCTOBER 1, 2010

Managing these multiple login systems from all these social networks is cumbersome due to changing APIs, protocols. Companies that simply put a “Follow me on Twitter&# or “Like us on Facebook&# without registration are doing themselves a disadvantage as they throw away hard earned traffic to a social network.

Social Networks 40

Social Networks Enterprise Management Marketing Websites Work Management 40

Customer Experience Matrix

AUGUST 3, 2009

Summary: Youcalc is an on-demand analytics vendor with 130 prepackaged applications primarily for sales and marketing reporting. CEO Rasmus Madsen told me the company plans eventually to charge higher fees for applications linked to higher priced source systems. The company hopes eventually to attract larger firms as well.

Work Management 120

Work Management Marketing Management Demand Analytics 120

Convince & Convert

SEPTEMBER 8, 2010

MySpace answered in July, 2008 – almost a full year later. The Open Graph API was a giant leap past that. Don’t Sell Too Early Many of the missteps that contributed to MySpace’s decay were based on the company not moving beyond its core proposition. Facebook rolled out their iPhone app in August, 2007.

Paid Content 137

Paid Content Facebook Paid Search Agency Advertising Agencies 137

Buzz Marketing for Technology

JUNE 27, 2008

These allow custom extensions, which may pave the way for the development of open APIs for connection by PLEs. Software development companies are keen to make their product or service a nexus of attention. APIs ) available. Posted by Deborah | 21 May, 2008 06:11. Posted by Enzo Silva | 27 June, 2008 02:38.

Digital Asset Management 100

Digital Asset Management Work Management Marketing Management CMS Development 100

Adobe Experience Cloud Blog

SEPTEMBER 26, 2013

Did a consumer mention your company on Twitter? When David Daniels, founder of the Relevancy Group, was an analyst at Jupiter Research (acquired by Forrester Research in 2008), he reported that targeting emails based on Web click-stream data increased open rates by more than 50%, and increased conversion rates by more than 350%. .

Lead Ranking 48

Lead Ranking Forrester Click Rate Trigger Marketing 48

Webbiquity

OCTOBER 5, 2010

Awareness of Twitter has exploded; 87% of Americans said they were “familiar with” Twitter in a poll taken earlier this year, versus just 5% in 2008 and 26% in 2009. Although fewer Americans use Twitter than Facebook, Twitter users “are far more likely to follow Brands/ Companies than social networkers in general. Simply awesome.

Twitter 100

Twitter Stats Tools Tips 100

Online Marketing Institute

NOVEMBER 4, 2010

Increased spending on online marketing is driving companies to try new and innovative means of getting the word out about their products and services — one area that’s getting a lot of buzz with B2B marketers is social media. That’s what Kinaxis , an Ottawa-based supply-chain software company, did.

Social Media 40

Social Media Enterprise Management Social Marketing Work Management 40

Convince & Convert

JUNE 21, 2012

Read on for insights from Joe and our Social Media Stat of the Week ( this week : only 33% of people on social networking sites follow a company or a brand on social media sites). Thanks of course to Jill’s company Argyle Social for being the presenting sponsor of Social Pros. Listen Now. The RSS feed is: [link].

Work Management 119

Work Management Marketing Management Stats Social Media 119

Online Marketing Institute

JUNE 30, 2009

B2B Marketing ROI The A to Z of B2B Let Your Website Do the Selling in B2B leave a comment » As a marketer, I have the opportunity to look at a wide variety of company websites when assessing our inbound leads. Following the idea of clarity when promoting your product, the use of visuals also helps describe your company and product.

Work Management 40

Work Management Marketing Management Marketing Automation Services B2B Marketing 40

Convince & Convert

AUGUST 3, 2010

Facebook took a major (yet curiously underreported) move in this direction last week, when they enabled companies to publish to Facebook members’ news feeds for anyone that has “liked&# a Web page. I do think there is some validity to that, and it is up to the companies how much control they really want to cede to someone else.

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Convince & Convert

AUGUST 3, 2010

Facebook took a major (yet curiously underreported) move in this direction last week, when they enabled companies to publish to Facebook members’ news feeds for anyone that has “liked&# a Web page. I do think there is some validity to that, and it is up to the companies how much control they really want to cede to someone else.

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167