Hubspot

DECEMBER 30, 2011

Application Programing Interface (API) - An API is a documented interface that allows one software application to interact with another application. An example of this is the Twitter API. Avatar - An avatar is an image or username that represents a person online within forums and social networks.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Buzz Marketing for Technology

JUNE 27, 2008

Written by Sarah Perez / May 21, 2008 7:00 AM. / Lesson # 1 Personal Branding. Dan Schawbel , EMCs first social media specialist, returned to Bentley College to do a presentation about personal branding and social media. Think of it as Facebook for bloggers (well, before Facebook was for everyone.) RWW Daily by Email.

Social Media 100

Social Media Class Web 2.0 Media 100

Convince & Convert

JUNE 2, 2010

The real genius (or ruin) of Facebook’s Open Graph API is that it makes our interpersonal relationships as available as air (as Charlene Li predicted 18 months ago). But, as Facebook continues to grow like John Candy at an all-night buffet, the number of possible connections for each person multiplies correspondingly.

Social Media 133

Social Media Media Curation Webinar Metrics 133

Convince & Convert

SEPTEMBER 8, 2010

We easily forget that Facebook was one of the first social networks that insisted that we use REAL names, and policed personal profiles accordingly. MySpace adopted that spirit of personal scrapbooking, and let its members commit unspeakable crimes against HTML, fonts, color schemes, and animation. Cutting edge. The goals shift.

Paid Content 136

Paid Content Facebook Paid Search Agency Advertising Agencies 136

Online Marketing Institute

OCTOBER 1, 2010

Managing these multiple login systems from all these social networks is cumbersome due to changing APIs, protocols. Sears.com has integrated community right onto their homepage, and also offer a variety of ways to login and register, such as Facebook. or something to that effect.

Social Networks 40

Social Networks Enterprise Management Marketing Websites Work Management 40

Online Marketing Institute

NOVEMBER 4, 2010

The following five case studies lend insight into how B2B marketers can use social media to generate leads, create specialized communities, improve SEO, become knowledge sources, and strengthen marketing campaigns. Affect recommended an integrated campaign that combined social media, online video, an online sweepstakes and in-person events.

Social Media 40

Social Media Enterprise Management Social Marketing Work Management 40

Convince & Convert

JUNE 15, 2010

Now you know that person is active on those social outposts. While this integration is intended for personal use, you can utilize it for your business, too. It's basically an online address book that automatically scans the web, accesses various social graph apis and builds a social profile of all of your contacts.

Social Media 153

Social Media Ideal Customer Profiles Paid Content Media 153

Convince & Convert

AUGUST 26, 2010

Want to see every person that’s tweeted about you or send a Facebook message about you in the last 2 days? The agency package includes white label reporting capabilities, custom charts, API access, and centralized management of multiple client accounts. No problem. All rights reserved.

Social Media 119

Social Media Media Webinar Metrics Work Management 119

Convince & Convert

AUGUST 3, 2010

Facebook’s opening of the API to searches (and the subsequent inclusion of Facebook content in Google, Bing, Yahoo search results) blunts the historical searchability advantage of Web pages. If your community is there, then you should be too, and the question is really rhetorical, isn’t it?

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167

Convince & Convert

AUGUST 3, 2010

Facebook’s opening of the API to searches (and the subsequent inclusion of Facebook content in Google, Bing, Yahoo search results) blunts the historical searchability advantage of Web pages. If your community is there, then you should be too, and the question is really rhetorical, isn’t it?

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Convince & Convert

MARCH 16, 2010

In true Twitter fashion, it wasn’t “rolled out” per se, it just appeared as part of the API that third parties access. Twitter success requires an understanding of the unique rhythms and cadences of the community, and a give first, get later mentality that is a bit counterintuitive at first. Not an overwhelming participation rate.

Social Media 124

Social Media Media Paid Content Webinar Metrics 124

Convince & Convert

MARCH 2, 2010

Not the ready, fire, aim email that’s the bane of your inbox, but smart, contextual email that sends the right message to the right person at the right time. This will provide companies with an holistic view of their customer relationships and each customer’s communication modality preferences.

Business 116

Business Paid Search Agency Social Media Analysis 116