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Alterian Pushes Into Social Media Management with Techrigy Acquisition

Customer Experience Matrix

Summary: Alterian's purchase of Techrigy marks the first integration of serious social media management with marketing automation. Marketing automation vendor Alterian yesterday announced its acquisition of social media monitoring company Techrigy. Others are sure to follow. billion entries.

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Best of 2008: Social Media Optimization, Part 1

WebMarketCentral

Everybody uses Facebook, Twitter and LinkedIn, but which niche social media sites are worth investigating? How can you maximize your results through social bookmarking sites like Digg? How does social media relate to SEO? Why is online reputation management so important?

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The Ultimate Glossary: 120 Social Media Marketing Terms Explained

Hubspot

Thus, while we're all learning about social media and inbound marketing as well as teaching others about it, having a resource that quickly and clearly explains all of the basic terms and applications is critically important. Social Media Marketing Dictionary: 120 Terms to Know. An example of this is the Twitter API.

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The Ultimate Glossary: 101 Social Media Marketing Terms Explained

Hubspot

As we all learn about social media and inbound marketing and we teach others about it, having a resource that quickly and clearly explains all of the basic terms and applications is critically important. Social Media Marketing Dictionary: 101 Terms to Know. On the web today, things change fast. Bit.ly - Bit.ly

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5 Keys to Effective Knowledge Transfer for Nonprofits

Buzz Marketing for Technology

Published Friday, June 06, 2008 8:13 PM by Rebecca. June 6, 2008 10:41 PM. June 8, 2008 11:03 AM. RSS feed: We write on web technology and social media tools for non-profits - charities, associations, clubs and other organizations. and Social Media trends. Wild Apricot Updates - June 2008.

Web 2.0 100
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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

3) Online activity analytics — rather than examine overall site traffic and usage patterns like Omniture and WebTrends, these tools focus more on tracking what one individual or opportunity is doing. 9) Collaboration — capabilities like wikis, sales-contributed content, voting and tagging. Social networking stuff fits here too.

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The Growth Hacking Playbook: Your Ultimate List of Growth Hack Resources

Hubspot

Neil Patel does a pretty good job explaining the concept and talking about its origin, saying that a growth marketer is someone who uses " analytics, inexpensive, creative and innovative ways to exponentially grow their company’s customer base. " Build social sharing links directly into content. Embed social media posts.