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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

I would put Demandbase here along with firms like Active Conversion, Hubspot, iHance, Leadlander, Sales Genius, and Zoominfo. 3) Online activity analytics — rather than examine overall site traffic and usage patterns like Omniture and WebTrends, these tools focus more on tracking what one individual or opportunity is doing.

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The Ultimate Glossary: 120 Social Media Marketing Terms Explained

Hubspot

AddThis - AddThis is a social bookmarking service that provides a code users can put on their websites so that when people visit that site, they have the option to share via Facebook, Twitter, etc. An example of this is the Twitter API. Follow Friday (#ff) - Follow friday is a trend via the hashtag #ff every Friday on Twitter.

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The Ultimate Glossary: 101 Social Media Marketing Terms Explained

Hubspot

An example of this is the Twitter API. B BackType - BackType is a social media analytics company that helps companies measure their social engagement. is a free URL shortening service that provides statistics for the links users share online. HootSuite - HootSuite is a web-based Twitter client. Bit.ly - Bit.ly

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50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far)

Webbiquity

While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. Awareness of Twitter has exploded; 87% of Americans said they were “familiar with” Twitter in a poll taken earlier this year, versus just 5% in 2008 and 26% in 2009.

Twitter 100
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The Growth Hacking Playbook: Your Ultimate List of Growth Hack Resources

Hubspot

Neil Patel does a pretty good job explaining the concept and talking about its origin, saying that a growth marketer is someone who uses " analytics, inexpensive, creative and innovative ways to exponentially grow their company’s customer base. " Increasing the number of certifications held by each student (HubSpot Academy).

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Best of 2008: Cool Web Tools, Part 2

WebMarketCentral

A low-cost web analytics package with features that can't be matched by that free one everybody uses. Helpful Firefox plugins and SEO analytics tools. Clicky While there are lots of website analytics programs out there, Clicky combines powerful functionality with affordable pricing in a way few others can match.

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Social Pros 15 – Marcus Sheridan, The Sales Lion

Convince & Convert

Pinterest is sending more traffic from Twitter. Mapping Pinterest referrals to onsite conversions is as simple as a custom report in Google Analytics. I don’t have enough Pinterest referalls to really do much with it from an analytical perspective. And then in 2008 when the economy crashed, we were going to crash with it.