2008 and Analytics - B2B Marketing Zone

30 fascinating facts about organic vs paid social media

Biznology

APRIL 24, 2017

61% of marketers report their biggest challenge is measuring ROI from social channels ( Simply Measured ). 36% of businesses use social media analytics for more than competitor analysis. 338 is the average number of friends that users have on Facebook, a big big increase compared to 130 back in 2008. Business.com ).

Paid Social Agency

Paid Social Agency Social Media Organization Media

Bean counters and Innovators: Facing off on social media ROI

Biznology

NOVEMBER 23, 2011

He quotes the book Strategy Maps , by Bob Kaplan and David Norton, who said: “None of these intangible assets has value that can be measured separately or independently. So rather than trying to spin the tangential metrics, help those grounded in the P&L to “get it.” Remember, if they don’t “get it,” neither will you.

Social Media

Social Media ROI Media Social Networks

B2B Marketing Zone

Biznology

30 fascinating facts about organic vs paid social media

Bean counters and Innovators: Facing off on social media ROI

Webinars

Stay Connected